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- Graphic design surrounds us, conveying messages and promoting products. But there's more to this than meets the eye. Quality design can be complex and multi-layered; the end result of subtle influences and endless research. Masters of design Steven Heller and Mirko Ilic - co-authors of THE ANATOMY OF DESIGN - reveal the hidden meanings behind the creativity, and help you design a career in the field.
- No longer settling for the 30-second spot, brands strive to be more visible and more subtle at the same time, as the endangered spot gives way to reality show and video game tie-ins, and brand-generated content appears everywhere from YouTube and Xbox to airplanes and movie theaters. Those in the avant guarde of the branding revolution report on what's working, what isn't, and where the trend is headed.
- For writer/director /producer David Chase, The Sopranos was a prime opportunity to take his own personal vision from initial concept to full-blown production: writing, directing and creatively guiding the entire first season, and beyond. Part satirical loving homage to the influences of the great American gangster films, part dark comedic study of a New Jersey Italian-American family, The Sopranos is the first-ever TV series set against the family life of a contemporary Mafioso and has struck a deep chord with viewers and critics alike, changing the medium, forever. A rare chance to hear from Chase on his Peabody and multi-Emmy Award-winning HBO series.
- First-rate arts and entertainment coverage gets lost in the sea of celebrity gossip and pseudo news on newsstands and on the Web. But look again and you'll find there is enough to satisfy the most avid culture maven. Speakers from prestigious publications discuss what it takes to stand out in a tabloid world.
- Mystery novels take their place as some of the most entertaining and engaging translations to the screen. But what does it take to get it right? Our panel of critically acclaimed, bestselling authors and screenwriters discuss the perils and pitfalls of the process, and the basics of transforming storyline, characters, themes and style to create a satisfying movie.
- Fantasizing about a career you can handle that still pays big bucks? Come hear Stanley Bing's wickedly funny approach to the job search from his new book 100 Bullshit Jobs and How to Get Them. It's one-part humor and two-parts savvy advice from a seasoned media pro. He dissects the skills needed to excel, as well as the upside, the downside and the dark side. Who knows? Between laughs, you just might discover the career you were born for.
- In 2002, Lee Daniels produced the critically acclaimed box office success Monster's Ball, starring Halle Berry, who made history by becoming the first black woman to win an Academy Award for Best Actress. Now a power player in the industry, Daniels went on to produce the controversial film, The Woodsman, starring Kevin Bacon and Mos Def. Last year, he made his directorial debut with Shadowboxer, starring Oscar winners Helen Mirren and Cuba Gooding, Jr. Daniels sits down with Spike Lee's longtime producer Monty Ross for a look at his career.
- Accomplished, prolific, multi award-winning filmmakers discuss their amazing body of work and offer sound advice for aspiring producers, directors, editors and screenwriters.
- Learn from leading creative execs what it takes to develop, produce and promote a horror hit today. Our panel of experts will explore what goes into turning out original, marketable and creatively successful screamers, and will also reveal the latest publicity and marketing techniques to create the buzz you need. Find out where the genre is now - and where the trends are taking it.
- In the ever-expanding world of cable television, channels are looking for content and cable nets are more open to hearing about the 'next big thing.' Some of the top programmers in the business reveal how the pitch process really works and offer tips on how to package your ideas to get them in front of the decision-makers.
- The impact of new technology on traditional radio is still in the early stages, but be assured, a transformation is underway. Recent innovations such as HD, satellite radio, Internet streaming, mobile audio, and podcasting are revolutionizing the industry. Early adopters and aggressive station managers are driving the changes that will characterize radio of the future. Insiders explore the new landscape, and talk about what it will mean for future career-seekers.
- Love sports? Can't jump? Try media. Excellent writing skills and a passion for 'the game' are just the minimal requirements - practical experience, good clips, perseverance and a desire to work harder than anyone else will also serve you well. Our line-up of media all-stars knows the score and will walk you through the necessary steps to break into this competitive arena.
- Best known as "Hitler's filmmaker," Leni Riefenstahl was one of the most fascinating and controversial figures of the 20th century. Her best-known works, Triumph of the Will and Olympia were hailed as masterpieces when they came out in the late thirties. However, at the end of the war these films destroyed Riefenstahl's career, no longer recognized as great art but condemned as a Nazi propaganda. Steven Bach (author of one of the best books on the film industry, Final Cut) reveals the truths and lies behind Riefenstahl's self-created mythology. In interviewing hundreds of new sources-including her colleagues and intimate friends, Bach has come up with an exceptional work of historical investigation that untangles the past. The book is an objective but unsparing appraisal of a woman of spectacular gifts corrupted by ruthless personal ambition.
- When Bill Clinton was desperate to divert an unfriendly Washington Press Corps, humor was a tactic and speechwriter/humorist Mark Katz was his secret weapon. Katz, founder of The Sound Bite Institute (a "one-man comedy think tank"), has helped hundreds of politicians and corporate types sound like comedy pros. Katz offers pointers to aspiring writers, publicists, performers, public speakers and anyone else who wants to charm an audience, beguile their friends and just get everybody to lighten up already.
- Although the theater world has been slow to adopt hi-tech marketing methods, changes are taking place as a younger, tech savvy group of producers, marketers and publicists are introducing new strategies to get people into the seats. New players are dramatically changing the way shows are publicized and marketed, both on and off Broadway. Learn how these innovators are bringing in audiences.
- Breaking into news reporting is becoming easier with ever-evolving technologies, expanded delivery systems and the public hunger for 24/7 on-demand updates. News execs agree that user-generated content is strengthening their coverage and is here to stay. Leading techno newshounds walk you through the steps to getting started.
- Walt Disney transformed animation from novelty to art form, first with Mickey Mouse and then with his feature films-most notably Snow White, Pinocchio, Fantasia, Dumbo, and Bambi. Hear author Neal Gabler on how this creative visionary reshaped the entertainment industry by building an empire combining film, television, theme parks, music, book publishing, and merchandise in a way that was unprecedented, and later widely imitated. Seven years in the making and meticulously researched, Neal Gabler's book on Disney is a biographical tour de force. Gabler is the first writer to be given complete access to the Disney archives and the result is the story of a man whose work left an indelible brand on American pop culture.
- In this, the most exciting election year ever, who was ignored, who got hammered, who will go all the way? And, no matter what happens, why it is always the media's fault?
- Some films are destined to be hits, others greatly exceed box office expectations (as we have witnessed in the extreme this year), and thousands more barely make a blip on the radar screen. With no sign of the movie-making machine stopping, how do publicists break through the wall of noise to get their movies front and center?
- Music plays a huge role in the success of a television series. It sets the tone, connects the scenes and helps to define the ethos the show. Find out from these industry leaders the ins and outs of getting your music on the tube, from composing to licensing to publishing.
- It is the holy grail of the book industry, but what exactly is a bestseller? And what can one do to improve a book's chances of New York Times glory? Hear from the editors, publishers and publicists behind some of this year's top-selling page-turners, and discover the secrets to breaking into the publishing world.
- With 30 gaming companies here in New York, the city is fast becoming a major hub for designers, developers and writers of this multi-billion dollar industry. Hear how you can parlay your skills, talents and passion for games into a career.
- For a fresh take on the campaign, spend an evening with writers Hendrik Hertzberg and Matt Taibbi. As chief political reporter and blogger for Rolling Stone, and author of this year's The Great Derangement, Taibbi is considered one of the most off-beat and hilarious reporters to cover the political scene since Hunter Thompson. Hertzberg is senior editor, staff writer and principal political commentator at The New Yorker where he frequently writes the opening "Comment" in the magazine's "The Talk of the Town" section. Author of several books, including Politics: Observations & Arguments, Hertzberg served as speech-writer for President Jimmy Carter and for several years was editor of The New Republic. The discussion will be moderated by Rachel Sklar a senior contributing editor for the Huffington Post and editor of the site's "Eat the Press" page. Rachel has contributed to the New York Times, the New York Post, the Village Voice, New York Magazine and many publications in homeland of Canada.
- With the digital revolution taking its toll, many magazines are struggling to stay afloat. How do health and wellness glossies continue to thrive in this difficult climate? Learn from leading editors and publishers how the latest trend in cross-platform promotion and content-sharing with various other media has become the wave of the future.
- Richard Price, author and screenwriter, is an accomplished and highly-acclaimed novelist who often adapts his books to the big screen. Price's recently published Lush Life garnered the most glowing reviews for a novel in many a year, including the New York Times, the New York Review of Books, The Washington Post, to name but a few. Richard joins us at NYU to talk about the process of turning a novel into a screenplay. Other works include: Samaritan, The Wanderers, Freedomland, Clockers. Screenplays include: Ransom, Clockers, Night and the City, Shaft, Sea of Love - and he was also a co-writer of HBO's mega-hit series, The Wire.
- Communication is the key when it comes to educating and mobilizing the public to focus on under-reported news around the globe. Video on the Internet (and elsewhere) has become an increasingly powerful tool for affecting change. Representatives from leading grassroots advocacy organizations, including Witness, Arts Engine and Human Rights Watch, discuss how they use this medium to creatively inform the public of human rights violations all over the world and, in many cases, motivate policy-makers to take action. Find out how you can be a part of it.
- Jim Louderback, CEO, Revision3 Corp. talks with Max Robins (from the Paley Center for Media) about the growing phenomenon: Video on the Web. Revision3 is a San Francisco-based Internet television network that creates, produces and distributes video shows on a wide range of niche topics. The shows are distributed directly through www.revision3.com and a wide range of platforms (including Apple iTunes and BitTorrent in many different formats, including QuickTime, Flash, WMV and Xvid). With more than 20 years experience in consulting, technology, computers and media, Louderback has pioneered many significant new innovations. Join us to learn everything you always wanted to know about Web TV.
- One of the hottest reality shows, Project Runway, has introduced the world to the suave and dashing Tim Gunn. Learn how the show became an overnight success and won this year's coveted Peabody Award - the first reality show ever to do so. You will hear how the former Chair of Parsons, The New School of Design and consummate multi-tasker managed to show up every week as the star of two TV shows, publish Tim Gunn's Guide to Quality, Taste and Style, and serve as Liz Claiborne's innovative Chief Creative Officer - all at the same time.
- One of the hottest reality shows, Project Runway, has introduced the world to the suave and dashing Tim Gunn. Learn how the show became an overnight success and won this year's coveted Peabody Award - the first reality show ever to do so. You will hear how the former Chair of Parsons, The New School of Design and consummate multi-tasker managed to show up every week as the star of two TV shows, publish Tim Gunn's Guide to Quality, Taste and Style, and serve as Liz Claiborne's innovative Chief Creative Officer - all at the same time.
- How did they do that? This is the question in the minds of movie audiences worldwide while watching a well-made action movie. With the latest technology there are no limits to bringing magic to the screen. Leaders in the field talk about the art and science of creating special effects.
- A vital component of any good movie is the musical score - setting the tone, driving the action and eliciting emotion. What makes for a winning combination between a director and composer? Sit down with Harry Gregson-Williams, one of Hollywood's most in demand composers and learn about his creative process and what led him to film.
- New technologies are making it easier to avoid TV commercials. As conventional advertising continues to fade, digital and social media landscapes are changing the way we interact with media and brands. In this continual state of flux, today's advertisers now have to predict the future in order to succeed. Hear from those in vanguard what is next for the industry.
- Meet director James Toback and enjoy a sneak preview of his latest film - a revealing, up close and personal look at the tumultuous life of the former heavyweight champ. Capitalizing on an intense connection between filmmaker and subject, it was hailed at the Cannes Film Festival as a brutally frank and shockingly candid expose that portrays Mike Tyson in a way he has never been seen before.
- When it comes to PR nightmares, social media provides unique opportunities for brands to engage actively and directly with an unlimited audience on the Web. Learn from leading PR pros how the latest social media tools and techniques are constantly changing the game.
- Should financial media be held accountable for their failure to have warned the public of the current economic downturn? What steps are being taken to avoid this happening in the future? A panel of leading financial reporters assess the global crisis and discuss the 'perfect storm' of events that led to it. Aspiring journalists will hear how to avoid the perils and pitfalls of the profession. And media observers can decide for themselves if the media is to blame.
- Our panel of food experts, chefs and passionate eaters explore the growing phenomenon of food on the Internet as several millions of people every day log on in hopes of discovering Nirvana. Hear how food bloggers achieve cult status - and how food aficianados have learned to use the web to promote and educate the joys of eating.
- Actor and novelist Richard Belzer sits down critic Richard Zoglin, who has covered the showbiz beat for over 20 years. His new book, Comedy at the Edge, is a chronicle of stand-up from the mid-1960s to the early 1980s, and highlights innovators like Lenny Bruce, Richard Pryor, George Carlin, Mel Brooks, Steve Martin. Join us for this informative and entertaining evening.
- Is there a Hollywood ending in sight in 2009 for the entertainment industry as it struggles to weather the worst slump in decades? And to make matters worse, the downturn comes at a time when audiences when audiences are already turning to the Web en masse. What does the future hold and where will the jobs be in the coming months and years?
- While newspapers and magazines continue to downsize themselves into oblivion, the blogosphere grows more and more powerful. Digital tools like Twitter and Facebook have redefined how bloggers and traditional journalists report and comment on the news, turning the Web into a giant, hyper-connected networking and publishing system. What does this mean for the editorial and financial future of print media? How are traditional journalists adapting to seize new opportunities?
- Writing a biography of a famous person is always a challenge. The writer must bring together the bits and pieces of a complicated life to create a cohesive story that helps the reader understand the meaning and significance of that life. Learn from these bestselling authors what it takes to succeed.
- With 'opt-out' functions making it possible to bypass commercials on television, traditional ads started flooding the Internet. But now, with new technologies making it easier skip to ads on Web, advertisers are being forced to create more entertaining and compelling material to entice users, shifting the emphasis to branded content. Learn about the new strategies, online and off, that advertisers are use to keep the audiences involved.
- In an effort to create buzz, tech savvy publicists are constantly trying new marketing strategies and changing the way entertainment is promoted. Learn how they are breaking through the wall of noise to reach a younger demographic for film, music and theater.
- Director Dan Stone follows volunteer activists as they take on a fleet of well-equipped Japanese whaling ships that, despite an international ban, routinely kill whales in the Antarctic. An intriguing cast of characters, dramatic storyline, superb editing and magnificent cinematography all make At the Edge of the World a wild ride on the high-seas. One of those rare documentaries that is as compelling and suspenseful as a fiction thriller.
- As President Obama starts to rethink the decision to send increased troops to Afghanistan, many foreign policy experts insist the battle for hearts and minds should not be taking place in the treacherous mountains of that country, but in cities like New York, Berlin, Paris and London. The recent arrest of suspected terrorist Najibullah Zazi in Queens puts the spotlight on a number of important aspects of our domestic counterterrorism program. First, as the memory of 9/11 fades, we are forced to face the fact that there are terrorists in this country intent on attacking us again. Second, the F.B.I. and New York Police Department remain engaged in a counter-productive bureaucratic struggle. Eight years after 9/11, what has been done to make the world a safer place?
- Join us for an insider's view on what the future holds. Digital visionaries explore how social communities, user-generated content, commercial-avoidance technologies and performance-based media are changing all the rules. Find out everything you need to know NOW to keep your competitive edge!