Claritas®, a data-driven marketing leader that leverages a proprietary identity graph to help marketers achieve superior Roi, today announced the acquisition of ArtsAI, an AI-powered solution leader that Inc. 5000 recently ranked as the fastest-growing private Ad Technology company for the second consecutive year. The acquisition, which will integrate ArtsAI’s patented, performance-enhancing technology into Claritas’ all-in-one marketing solution will accelerate client success by enhancing users’ ability to predictably drive highly personalized and profitable campaigns. Claritas and ArtsAI collectively serve over 1,300 clients, including brands like Progressive and T-Mobile, agencies like Horizon, MediaCom and Hearts & Science and publishers like iHeartMedia and Sxm.
Claritas’ acquisition of ArtsAI is the fourth in a series the company has made during its mission-based, five-year transformation to become the top closed-loop service provider in the industry. Leveraging an industry-leading proprietary identity graph, Claritas addresses the massive multichannel marketing sector’s need for an independent, 3rd party suite...
Claritas’ acquisition of ArtsAI is the fourth in a series the company has made during its mission-based, five-year transformation to become the top closed-loop service provider in the industry. Leveraging an industry-leading proprietary identity graph, Claritas addresses the massive multichannel marketing sector’s need for an independent, 3rd party suite...
- 9/13/2023
- Podnews.net
In 2005 Emily May heard a horrifying story of a woman who'd been sexually harassed in a subway, she was outraged and fed up with the unreported and under-discussed epidemic of street harassment, so she decided to do something about it. So she started Hollaback!--an organization that allows people to visually or textually share their experience of street harassment online. Today over 2,500 people have uploaded their stories to Hollaback! from around the world, and Emily, 29, now serves as the Executive Director. The service has launched iPhone and Droid apps, too. Emily talked to Fast Company about the growth of Hollaback!, the difficulties of trying to create major change in our culture, and what it's like to be on a power list with Nancy Pelosi and Rachel Maddow.
What's your big idea?
Hollaback! is a movement dedicated to ending street harassment using mobile technology, media advocacy, and policy. By collecting women...
What's your big idea?
Hollaback! is a movement dedicated to ending street harassment using mobile technology, media advocacy, and policy. By collecting women...
- 12/17/2010
- by David D. Burstein
- Fast Company
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