“Worth pointing out: There is no trailer for 10 Cloverfield Lane. Only teasers. And that was Paramount’s idea. Pretty damn cool,” director Dan Trachtenberg wrote on Twitter following the opening weekend of his debut. Indeed, one of the many pleasures of his film was the element of surprise. While the title itself perhaps spoiled what we might see by the end of the film (explore its original iteration here), Paramount did a fine job with its domestic marketing in ratcheting up the tension without giving us more than a few hints of the plot.
When it comes to the film’s international release, it looks like that secrecy has gone out out the window. Spoilers to follow, of course, as they’ve released a new trailer which shows off the alien presence in the last act, including a few major money shots. Perhaps most egregious of all is a poster...
When it comes to the film’s international release, it looks like that secrecy has gone out out the window. Spoilers to follow, of course, as they’ve released a new trailer which shows off the alien presence in the last act, including a few major money shots. Perhaps most egregious of all is a poster...
- 3/29/2016
- by Jordan Raup
- The Film Stage
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