For me, the Greatest Things That Never Happened often involve women—mostly blondes, some brunettes—but let’s not get into that here. Instead, let me denote three equally heartbreaking tales of lost marketing photo opportunities.
Fable #1. Movies. Back in January 1996, I traveled to Brisbane, Australia to cover The Phantom. Naturally, as the only journalist on the film’s set at Warner Movie World Studios for three days, I was wined & dined by the production’s veteran unit publicist Vic Heutschy. Over steaks one night, Vic told me his Great Idea for publicizing The Phantom.
Vanity Fair, you see, had rather recently put Demi Moore on its cover Totally Naked, all the naughty bits covered by body-painting. In short, she was nude but “wearing” a painted-on suit. You might remember that image. It was quite striking.
Vic’s idea? Billy Zane would pose nude for the cover of Vanity Fair,...
Fable #1. Movies. Back in January 1996, I traveled to Brisbane, Australia to cover The Phantom. Naturally, as the only journalist on the film’s set at Warner Movie World Studios for three days, I was wined & dined by the production’s veteran unit publicist Vic Heutschy. Over steaks one night, Vic told me his Great Idea for publicizing The Phantom.
Vanity Fair, you see, had rather recently put Demi Moore on its cover Totally Naked, all the naughty bits covered by body-painting. In short, she was nude but “wearing” a painted-on suit. You might remember that image. It was quite striking.
Vic’s idea? Billy Zane would pose nude for the cover of Vanity Fair,...
- 12/2/2009
- by no-reply@starlog.com (David McDonnell )
- Starlog
The caps caught my eye. Having seen the ad in various Marvel Comics, I just Had to visit Lids, the store chain that specializes in selling baseball caps of all sorts and shapes. I had never been to one before, but I dropped in at two in New York City (a prominently featured shop on 42nd street, a smaller outlet up Eighth Avenue) and later the Lids at Garden State Mall in Paramus, New Jersey, the town of shopping centers. I knew from the ad that Lids was fielding a new line of baseball caps featuring classic comics art from my youth by Jack Kirby, Steve Ditko and others. And I wanted to examine them in person. The Paramus outlet (apparently) had them all: A Marie Severin Hulk cover. Ditko’s Spider-Man vs. Mysterio. A Kirby Captain America unleashed.
A Cap cap with art by “King” Kirby! I Had to...
A Cap cap with art by “King” Kirby! I Had to...
- 10/9/2009
- by no-reply@starlog.com (David McDonnell)
- Starlog
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