Dodgier than the Krays: Two-star film review hidden on Tom Hardy's Legend poster is a bit of a cheat
A two-star review from The Guardian (that's just one star per twin) is hiding in this new poster for Tom Hardy's Kray twins biopic Legend, and you've got two seconds to spot it.
The incident was first brought to light by the alarmed Guardian reviewer himself, Benjamin Lee, who tweeted this:
Incredible way of making my two star review seem like I didn't hate the film pic.twitter.com/zvOyIxHQ3h
— Benjamin Lee (@benfraserlee) September 8, 2015
A tip of the cap to Legend's marketing team, then, for turning an unfortunate critical assessment into a social media phenomenon.
Lighting up Twitter like it's the second coming of Keyboard Cat, the internet has been snorting into its collective flat whites this morning over this cinematic subterfuge, but it's not the first time it's happened.
Here, for Chris Morris's Four Lions, any instance of the word "funny" was used, which really emphasised something: the film's funny.
The incident was first brought to light by the alarmed Guardian reviewer himself, Benjamin Lee, who tweeted this:
Incredible way of making my two star review seem like I didn't hate the film pic.twitter.com/zvOyIxHQ3h
— Benjamin Lee (@benfraserlee) September 8, 2015
A tip of the cap to Legend's marketing team, then, for turning an unfortunate critical assessment into a social media phenomenon.
Lighting up Twitter like it's the second coming of Keyboard Cat, the internet has been snorting into its collective flat whites this morning over this cinematic subterfuge, but it's not the first time it's happened.
Here, for Chris Morris's Four Lions, any instance of the word "funny" was used, which really emphasised something: the film's funny.
- 9/9/2015
- Digital Spy
Dean Jones, the actor who appeared in such classic live-action Disney films as “The Love Bug” and “That Darn Cat,” died from Parkinson’s disease in Los Angeles on Tuesday. He was 84. Born in Decatur, Alabama, in 1931, Jones served in the Navy during the Korean war and attended Asbury University in Kentucky. A prolific actor in both film and television, Jones appeared in 46 films and numerous television series and specials. He also had a successful Broadway career, appearing as Dave Manning in the comedy “Under the Yum-Yum Tree,” a role he would reprise in the 1963 film adaptation...
- 9/2/2015
- by Tim Kenneally
- The Wrap
The Party Report’s early picks of the prestigious, unique and special gatherings at the festival. Look for these intimate invites in your inbox
Despite causing agita throughout the industry for threatening not to circulate his annual “Sundance Party List” for talent, publicists and media — Chris Ryan’s encyclopedic tome is forthcoming and will be likely forwarded several times by the time you’re reading this post.
This is not that list.
Instead of a comprehensive treatise, I’ve picked the intimate, special and the unique gatherings of the creative community and people who make Sundance scene special and so broadly popular,...
Despite causing agita throughout the industry for threatening not to circulate his annual “Sundance Party List” for talent, publicists and media — Chris Ryan’s encyclopedic tome is forthcoming and will be likely forwarded several times by the time you’re reading this post.
This is not that list.
Instead of a comprehensive treatise, I’ve picked the intimate, special and the unique gatherings of the creative community and people who make Sundance scene special and so broadly popular,...
- 1/16/2015
- by Mikey Glazer
- The Wrap
Undeniably the highest profile film critic in the UK, Mark Kermode has managed the tricky feat of being both an insightful, erudite reviewer and a media personality with a colourfully engaging persona. He has also managed to become a respectable selling author in the era of collapsing print sales. In his latest book Hatchet Job: Love Movies, Hate Critics (www. picador.com), Kermode addresses the hot-button issue of the decline of film criticism, and the role of the internet and social networking in this perceived decline and in contemporary film marketing.
In his relaxed and witty conversational style, Kermode attempts to get to grips with the impact on his profession of the rise of the amateur film reviewer, whether they’re writers for blogs such as the one you are reading, cinema going tweeters, or Amazon reviewers. He is understandably somewhat dewy-eyed about the pre-internet era in which he first plied his trade,...
In his relaxed and witty conversational style, Kermode attempts to get to grips with the impact on his profession of the rise of the amateur film reviewer, whether they’re writers for blogs such as the one you are reading, cinema going tweeters, or Amazon reviewers. He is understandably somewhat dewy-eyed about the pre-internet era in which he first plied his trade,...
- 10/17/2013
- by Ian Gilchrist
- HeyUGuys.co.uk
We told you about us co-hosting the Con of Darkness Comic-Con party a couple of days ago. The response to the event has been so overwhelmingly positive that it's quickly turning into the Must Be At event of the 2013 Sdcc for horror fans. Now we have your chance to get in!
We are giving away three (3) pairs of tickets to this invite-only event, and winning is simple: Just send us an E-mail Here including your Full Name. We’ll notify you via e-mail if you scored. Please Note You Must Be 21 Or Over to attend.
The party takes place Friday, July 19, at San Diego’s Gothic-inspired Voyeur nightclub from 8-11 Pm Pdt. The event is produced by veteran production and communications agency A-List Communications, who successfully produced last year’s horror genre event.
Dark Sky Films, who is releasing Frankenstein’s Army on July 26th; IFC horror imprint IFC Midnight,...
We are giving away three (3) pairs of tickets to this invite-only event, and winning is simple: Just send us an E-mail Here including your Full Name. We’ll notify you via e-mail if you scored. Please Note You Must Be 21 Or Over to attend.
The party takes place Friday, July 19, at San Diego’s Gothic-inspired Voyeur nightclub from 8-11 Pm Pdt. The event is produced by veteran production and communications agency A-List Communications, who successfully produced last year’s horror genre event.
Dark Sky Films, who is releasing Frankenstein’s Army on July 26th; IFC horror imprint IFC Midnight,...
- 7/11/2013
- by Uncle Creepy
- DreadCentral.com
Seven North American entertainment properties leading in horror, thriller, and suspense content are joining forces to celebrate genre entertainment at this year’s Sdcc by hosting Con of Darkness, an evening genre-party saluting Comic-Con fans and industry insiders alike.
This invitation-only party takes place Friday, July 19, at San Diego’s Gothic-inspired Voyeur nightclub from 8-11 Pm Pdt. The event is produced by veteran production and communications agency A-List Communications, who successfully produced last year’s horror genre event.
Dark Sky Films, who is releasing Frankenstein’s Army on July 26th; IFC horror imprint IFC Midnight, who is promoting Maniac (starring Elijah Wood), Room 237, Antiviral, and Errors of the Human Body this Comic-Con; Entertainment One (eOne); horror-centric website DreadCentral.com; The Haunted Hotel; Femmes Fatales; and Shocktillyoudrop.com all will co-sponsor the event along with other partnerships soon to be announced. Event producer David Manning of A-List Communications says, “It...
This invitation-only party takes place Friday, July 19, at San Diego’s Gothic-inspired Voyeur nightclub from 8-11 Pm Pdt. The event is produced by veteran production and communications agency A-List Communications, who successfully produced last year’s horror genre event.
Dark Sky Films, who is releasing Frankenstein’s Army on July 26th; IFC horror imprint IFC Midnight, who is promoting Maniac (starring Elijah Wood), Room 237, Antiviral, and Errors of the Human Body this Comic-Con; Entertainment One (eOne); horror-centric website DreadCentral.com; The Haunted Hotel; Femmes Fatales; and Shocktillyoudrop.com all will co-sponsor the event along with other partnerships soon to be announced. Event producer David Manning of A-List Communications says, “It...
- 7/9/2013
- by Uncle Creepy
- DreadCentral.com
Movie PRs are increasingly avoiding quotes from critics in favour of lines from filmgoers
Film critics have just endured another blow to their fragile self-esteem. It has long been movie distributors' practice to slather their posters with adoring quotes from reviewers, along with the traditional migraine-rash of stars. But now the trend is just to use praise from regular cinemagoers on Twitter. The press ad for The Impossible, about a tourist family caught up in the 2004 tsunami, uses one critic's quote – from me, since you ask – but the other quotes are Twitter praise: "One of the best films I've seen #incredible #lovedit" – @Browning_33 "Such a great movie, makes you look at what is actually important in life" – @katie_m_kelly.
Critics have only just recovered from the indignity of the "David Manning" affair – Sony Columbia pictures kept quoting Manning's lavish praise, before he was revealed in 2001 to be an imaginary critic they had made up.
Film critics have just endured another blow to their fragile self-esteem. It has long been movie distributors' practice to slather their posters with adoring quotes from reviewers, along with the traditional migraine-rash of stars. But now the trend is just to use praise from regular cinemagoers on Twitter. The press ad for The Impossible, about a tourist family caught up in the 2004 tsunami, uses one critic's quote – from me, since you ask – but the other quotes are Twitter praise: "One of the best films I've seen #incredible #lovedit" – @Browning_33 "Such a great movie, makes you look at what is actually important in life" – @katie_m_kelly.
Critics have only just recovered from the indignity of the "David Manning" affair – Sony Columbia pictures kept quoting Manning's lavish praise, before he was revealed in 2001 to be an imaginary critic they had made up.
- 1/17/2013
- by Peter Bradshaw
- The Guardian - Film News
The Celebration Theatre in association with Demand PRoductions and Peter Schneider has launched its celebratory 30th Anniversary Season with the world premiere musical Justin Love. On hand for the September 21st opening was Broadway World TV and Los Angeles correspondent Michael Sterling and Bww TVs Jerry Evans of Jle Media Group, Inc. With a book by Patricia Cotter and David Elzer, story by David Elzer and Bret Calder, music by Lori Scarlett and David Manning, lyrics by Lori Scarlett, directed by Michael Matthews, choreography by Janet Roston, orchestrations by John Ballinger and musical direction by Gregory Nabours, Justin LOVEwill be presented through Sunday, November 18 at Celebration Theatre, 7051B Santa Monica Blvd in Hollywood.
- 10/5/2012
- by Michael Sterling and Jerry Evans
- BroadwayWorld.com
X-men star Halle Berry is set to star in new thriller The Surrogate, to be directed by Paul Verhoeven in his return to Hollywood film-making.
X-Men franchise producer Ralph Winter is also involved with the 20th Century Fox project, which is based on the 2004 book by Kathryn Mackel.
The story centres on a couple desperate to have a child who find to their horror that the surrogate they hired to carry their baby is insane.
Berry - who starred as weather-manipulating Storm in the X-Men franchise - would play the wife wanting the child, according to The Hollywood Reporter.
Verhoeven made a name directing the classics Total Recall and Basic Instinct. But then his success faltered. His 1995 film Showgirls won seven Golden Raspberry Awards including worst film and worst director.
In 1997 there was mixed reaction to Starship Troopers (a movie I loathed and the only time I've almost walked out...
X-Men franchise producer Ralph Winter is also involved with the 20th Century Fox project, which is based on the 2004 book by Kathryn Mackel.
The story centres on a couple desperate to have a child who find to their horror that the surrogate they hired to carry their baby is insane.
Berry - who starred as weather-manipulating Storm in the X-Men franchise - would play the wife wanting the child, according to The Hollywood Reporter.
Verhoeven made a name directing the classics Total Recall and Basic Instinct. But then his success faltered. His 1995 film Showgirls won seven Golden Raspberry Awards including worst film and worst director.
In 1997 there was mixed reaction to Starship Troopers (a movie I loathed and the only time I've almost walked out...
- 6/1/2009
- by David Bentley
- The Geek Files
Jeff Favreproduction: A Beautiful View, Son of Semele Theatre; Robots vs. Fake Robots, Powerhouse Theatre; Shipwrecked! An Entertainment, Geffen Playhouse.Playwriting: David Largman Murray, Robots vs. Fake Robots.Direction: Don Boughton, A Beautiful View; John Doyle, Sweeney Todd, the Demon Barber of Fleet Street, Center Theatre Group, Ahmanson Theatre; Tiger Reel, Cartoon, Art/Works Theatre; Elise Robertson, The Women, Circus Theatricals.Music Direction: Sarah Travis, Sweeney Todd, the Demon Barber of Fleet Street. Scenic Design: Simon Higlett, The School of Night, Center Theatre Group, Mark Taper Forum; Christine Jones, Spring Awakening, Center Theatre Group, Ahmanson Theatre; Anthony Ward, My Fair Lady, Center Theatre Group, Ahmanson Theatre.Lighting Design: Russell H. Champa, The School of Night; Richard Jones, Sweeney Todd, the Demon Barber of Fleet Street.Costume Design: Anthony Ward, My Fair Lady.Sound Design: Dan Moses Schreier, Sweeney Todd, the Demon Barber of Fleet Street.Perfomance In A (Primarily) Straight Play:Gregory Itzin,...
- 3/11/2009
- backstage.com
In the world of movie advertising, there's a hierarchy involved in choosing which critics to quote on your poster. Ideally, you want Roger Ebert, or someone from the New York Times or Entertainment Weekly -- someone with a lot of name recognition that audiences will respond to. If it's a young, hip film, maybe you prefer raves from a well-known movie website. If your movie is terrible, you can always get one of the quote whores (Earl Dittman, Pete Hammond, Shawn Edwards, etc.) to praise it.
I always thought the pinnacle of desperation was simply making up a critic and attributing lavish quotes to him, as Sony did with "David Manning" in 2000. Now I see that there's a way to go even lower: For its new cross-Canada motorcycle drama One Week, distributor Mongrel Media is quoting random YouTube users. And not just random YouTube users, but random YouTube users who...
I always thought the pinnacle of desperation was simply making up a critic and attributing lavish quotes to him, as Sony did with "David Manning" in 2000. Now I see that there's a way to go even lower: For its new cross-Canada motorcycle drama One Week, distributor Mongrel Media is quoting random YouTube users. And not just random YouTube users, but random YouTube users who...
- 3/6/2009
- by Eric D. Snider
- Cinematical
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.