Tuvia Bloom and Stephanie Barr, a freelance creative team, have won the Melbourne Advertising & Design Club’s creative competition for young talent.
The announcement:
Freelance junior team Tuvia Bloom and Stephanie Barr won this year’s Madc Creative Raw competition, hosted at The Age on Friday.
The judging panel, headed by Grant Rutherford,awarded the pair first place, narrowly ahead of Kate Pattison and Tom Nijam, with Connor Byrt and Jess Gunn third. The mystery client was Jb Hi-Fi Now, a music subscription service that allows members to stream unlimited music via their computer, mobile phone or tablet device. The competition challenges junior teams with fewer than three years’ experience working in the industry to respond to the brief in just seven hours. They have one minute to present their idea, which must be primarily focused on using The Age newspaper. This year’s competition was heavily over-subscribed, with the...
The announcement:
Freelance junior team Tuvia Bloom and Stephanie Barr won this year’s Madc Creative Raw competition, hosted at The Age on Friday.
The judging panel, headed by Grant Rutherford,awarded the pair first place, narrowly ahead of Kate Pattison and Tom Nijam, with Connor Byrt and Jess Gunn third. The mystery client was Jb Hi-Fi Now, a music subscription service that allows members to stream unlimited music via their computer, mobile phone or tablet device. The competition challenges junior teams with fewer than three years’ experience working in the industry to respond to the brief in just seven hours. They have one minute to present their idea, which must be primarily focused on using The Age newspaper. This year’s competition was heavily over-subscribed, with the...
- 11/27/2012
- by Robin Hicks
- Encore Magazine
Sue Perry
Damon Garrett
Sue Perry, who led Publicis Mojo Melbourne through happier times as managing partner in the mid-2000s, has launched her own agency – with her former L’Oréal client Damon Garrett as co-founding partner.
Joining the duo on certain projects will be Grant Rutherford, the former Ecd of Ddb Melbourne, who left to work for cancer charity Snowdome Foundation in July.
Also part of the launch team is former M&C Saatchi Melbourne Ecd Paul Taylor, of creative agency day&age.
Called 1der, the Melbourne agency starts up with The Heat Group, Billabong and Moxie as founding clients, with projects already completed for new brand franchises for Tennis Australia.
Garrett told Mumbrella: “Sue and I started 1der because we were proud of the working relationship we had built together at L’Oréal. Many of the ideas we were working on, from launching Garnier into Australia developed from really forward-thinking lifestyle projects,...
Damon Garrett
Sue Perry, who led Publicis Mojo Melbourne through happier times as managing partner in the mid-2000s, has launched her own agency – with her former L’Oréal client Damon Garrett as co-founding partner.
Joining the duo on certain projects will be Grant Rutherford, the former Ecd of Ddb Melbourne, who left to work for cancer charity Snowdome Foundation in July.
Also part of the launch team is former M&C Saatchi Melbourne Ecd Paul Taylor, of creative agency day&age.
Called 1der, the Melbourne agency starts up with The Heat Group, Billabong and Moxie as founding clients, with projects already completed for new brand franchises for Tennis Australia.
Garrett told Mumbrella: “Sue and I started 1der because we were proud of the working relationship we had built together at L’Oréal. Many of the ideas we were working on, from launching Garnier into Australia developed from really forward-thinking lifestyle projects,...
- 10/9/2012
- by Robin Hicks
- Encore Magazine
The Melbourne office of Ddb has launched a TV and outdoor campaign for Sensis 1234, Telstra’s ‘telephone concierge’ service.
The idea behind the campaign, which focuses on Sensis 1234′s text service, is that there are some things that are not best said aloud.
“While Telstra customers may already know about the call service, we wanted this campaign to highlight the upside of our SMS service in situations where talking on the phone isn’t appropriate,” said Geraldine Davys, group manager brand and marketing communications at Sensis.
Ddb Melbourne’s managing partner Oliver Lynch added: “The changing nature of technology and how we use it has produced some unfortunate side effects. We’ve all heard things that are inappropriate and wish we could un-hear and this campaign taps into that insight.”
Credits:
TV
Ecd: Grant Rutherford
C: Brendon Guthrie & Tim Holmes
Creative team: Beck Wallman & Scot van den Driesen
Director: Dave Wood...
The idea behind the campaign, which focuses on Sensis 1234′s text service, is that there are some things that are not best said aloud.
“While Telstra customers may already know about the call service, we wanted this campaign to highlight the upside of our SMS service in situations where talking on the phone isn’t appropriate,” said Geraldine Davys, group manager brand and marketing communications at Sensis.
Ddb Melbourne’s managing partner Oliver Lynch added: “The changing nature of technology and how we use it has produced some unfortunate side effects. We’ve all heard things that are inappropriate and wish we could un-hear and this campaign taps into that insight.”
Credits:
TV
Ecd: Grant Rutherford
C: Brendon Guthrie & Tim Holmes
Creative team: Beck Wallman & Scot van den Driesen
Director: Dave Wood...
- 10/8/2012
- by Robin Hicks
- Encore Magazine
Clemenger Bbdo Melbourne was named agency of the year at the Melbourne Advertising & Design Club Awards tonight.
The agency won top honours for the second year running. However, rival Gpy&R Melbourne – which won more lions at Cannes this year than any Australian agency – did not enter for the second consecutive year. Last year, Patts Ecd Ben Coulson cited cost reasons for not supporting the event, which is Melbourne’s top awards show.
The awards list in full:
The Adstream Award for Agency of the Year
Winner
Clemenger Bbdo Melbourne
The Madc Award for Best in Show
Winner
Guilt Trips V/Line Agency McCann
The Madc Award for Lifetime Achievement
Winner
Scott Whybin, Whybin Tbwa
The Blackley Award for Creative Leader of the Year
Winner
Jason Williams, Leo Burnett
The Madc Award for Client of the Year
Winner
Carlton United Brewers
The Exit Films Award for Best Junior
Winners
Jono...
The agency won top honours for the second year running. However, rival Gpy&R Melbourne – which won more lions at Cannes this year than any Australian agency – did not enter for the second consecutive year. Last year, Patts Ecd Ben Coulson cited cost reasons for not supporting the event, which is Melbourne’s top awards show.
The awards list in full:
The Adstream Award for Agency of the Year
Winner
Clemenger Bbdo Melbourne
The Madc Award for Best in Show
Winner
Guilt Trips V/Line Agency McCann
The Madc Award for Lifetime Achievement
Winner
Scott Whybin, Whybin Tbwa
The Blackley Award for Creative Leader of the Year
Winner
Jason Williams, Leo Burnett
The Madc Award for Client of the Year
Winner
Carlton United Brewers
The Exit Films Award for Best Junior
Winners
Jono...
- 10/4/2012
- by Robin Hicks
- Encore Magazine
Rob Beamish and Jim Ritchie
The new Ecd of Ddb Melbourne has made two more senior creative hires.
Darren Spiller, who recently replaced Grant Rutherford as Ddb Melbourne’s Ecd, and who brought in Simon Bagnasco as creative director last week, has hired creative directors Rob Beamish and Jim Ritchie from local rival Jwt.
Beamish and Ritchie joined Jwt from Publicis Mojo in September last year.
“Rob and Jim are the perfect addition to the Ddb creative department. They’re very mature, seasoned creatives, but have retained that rare ability of continually giving their ideas an edge,” said Spiller.
Beamish noted: ““When the opportunity arose to go to an agency like Ddb and work with a talent like Darren we didn’t think twice. We’re really looking forward to testing our creative mettle and being part of shaping the future of Ddb.”
The new duo start on 17 September.
The new Ecd of Ddb Melbourne has made two more senior creative hires.
Darren Spiller, who recently replaced Grant Rutherford as Ddb Melbourne’s Ecd, and who brought in Simon Bagnasco as creative director last week, has hired creative directors Rob Beamish and Jim Ritchie from local rival Jwt.
Beamish and Ritchie joined Jwt from Publicis Mojo in September last year.
“Rob and Jim are the perfect addition to the Ddb creative department. They’re very mature, seasoned creatives, but have retained that rare ability of continually giving their ideas an edge,” said Spiller.
Beamish noted: ““When the opportunity arose to go to an agency like Ddb and work with a talent like Darren we didn’t think twice. We’re really looking forward to testing our creative mettle and being part of shaping the future of Ddb.”
The new duo start on 17 September.
- 8/21/2012
- by Robin Hicks
- Encore Magazine
Ddb Melbourne has hired Simon Bagnasco from Clemenger Bbdo Melbourne as creative director.
Bagnasco is reunited with former colleague Darren Spiller, Ddb’s Ecd, who joined the agency last month, replacing Grant Rutherford.
Bagnasco worked on campaigns including Nab Home Loans ‘Locked In’, Strongbow ‘White Out’ and the Fat Yak Cup while a senior creative at Clems. He has also had stints at Gpy&R and Publicis Mojo.
He starts on 3 September.
“It’s great hiring someone you respect and have worked with before because you know what you’re getting and what I’m getting is a fresh way of looking at the world and great leadership qualities,” said Spiller.
Bagnasco said: “The decision to work with Darren again was an easy one. I’m really pumped about joining Ddb.”...
Bagnasco is reunited with former colleague Darren Spiller, Ddb’s Ecd, who joined the agency last month, replacing Grant Rutherford.
Bagnasco worked on campaigns including Nab Home Loans ‘Locked In’, Strongbow ‘White Out’ and the Fat Yak Cup while a senior creative at Clems. He has also had stints at Gpy&R and Publicis Mojo.
He starts on 3 September.
“It’s great hiring someone you respect and have worked with before because you know what you’re getting and what I’m getting is a fresh way of looking at the world and great leadership qualities,” said Spiller.
Bagnasco said: “The decision to work with Darren again was an easy one. I’m really pumped about joining Ddb.”...
- 8/19/2012
- by Robin Hicks
- Encore Magazine
Ddb Melbourne has installed ex-Mojo creative honcho Darren Spiller as its new Ecd.
Spiller replaces Grant Rutherford, who has left the agency to devote more time to cancer charity Snowdome Foundation.
Spiller joins from Us agency Fallon, and takes on the new role next week.
Ddb Melbourne boss Andrew Little said in a statement: “I am delighted to have Darren start at Ddb Melbourne. I have admired his work both at Publicis Mojo and Fallon and he has created some of my favourite campaigns. I have known Darren for many years and believe he will make an enormous contribution to the agency, our people and our clients.”
Ddb Group’s chairman and CEO Marty O’Halloran added: “Darren is one of the most highly regarded creative people in this region. I have no doubt he will be successful in his new role.”...
Spiller replaces Grant Rutherford, who has left the agency to devote more time to cancer charity Snowdome Foundation.
Spiller joins from Us agency Fallon, and takes on the new role next week.
Ddb Melbourne boss Andrew Little said in a statement: “I am delighted to have Darren start at Ddb Melbourne. I have admired his work both at Publicis Mojo and Fallon and he has created some of my favourite campaigns. I have known Darren for many years and believe he will make an enormous contribution to the agency, our people and our clients.”
Ddb Group’s chairman and CEO Marty O’Halloran added: “Darren is one of the most highly regarded creative people in this region. I have no doubt he will be successful in his new role.”...
- 7/16/2012
- by Robin Hicks
- Encore Magazine
The executive creative director of Ddb Melbourne has left the agency.
Grant Rutherford calls time on a four-year stint with the agency to devote more time to work for cancer charity Snowdome Foundation.
A replacement for Rutherford is to be revealed in due course.
The announcement:
Mr Rutherford said, “Ddb has been my life. It goes without saying it’s hard to leave a fantastic team you’ve loved and nurtured for so long. But firstly I’m going to dedicate more time to the Snowdome Foundation, a charity I co-founded to raise money for research into blood cancers. Snowdome is dedicated to the memory of my beautiful daughter Chloe, who lost her battle with Leukemia over two years ago.”
Group Managing Director Andrew Little said, “I have the highest respect for Grant and his motivations for wanting to spend time building on his work with Snowdome Foundation. I’d...
Grant Rutherford calls time on a four-year stint with the agency to devote more time to work for cancer charity Snowdome Foundation.
A replacement for Rutherford is to be revealed in due course.
The announcement:
Mr Rutherford said, “Ddb has been my life. It goes without saying it’s hard to leave a fantastic team you’ve loved and nurtured for so long. But firstly I’m going to dedicate more time to the Snowdome Foundation, a charity I co-founded to raise money for research into blood cancers. Snowdome is dedicated to the memory of my beautiful daughter Chloe, who lost her battle with Leukemia over two years ago.”
Group Managing Director Andrew Little said, “I have the highest respect for Grant and his motivations for wanting to spend time building on his work with Snowdome Foundation. I’d...
- 7/12/2012
- by Robin Hicks
- Encore Magazine
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