A creator without an audience is subject to the 'tree falling in the forest' conundrum. If no one is around to read, watch, or comment, it is demonstrably difficult to make a sound, even with superior creativity and skills. Many new media companies have recognized the importance of reaching audiences, and at Social Media Week, one of those companies will join three media outlets for a panel titled 'Finding Your Voice, Finding Your Audience.' That company is Quora, which serves primarily as a question-and-answer service but also helps brands discover who is reading their content and how they like to read it. Quora Head of Product Marketing Alex Wu will sit on the panel alongside David Allan of BBC, Mark Hughes of Forbes, and Geri Hirsch of Leaf TV. La Times tech reporter Andrea Chang will moderate.
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Visit Tubefilter for more great stories.
- 9/19/2013
- by Sam Gutelle
- Tubefilter.com
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