The Hype House. The Sway House. The Clubhouse. The Not a Content House. If the rise of TikTok collab houses in late 2019 and early 2020 seemed swift, it’s because it was. Hype House co-founders Chase Hudson and Thomas Petrou even said that going from initial idea to signing a lease took just 13 days.
Even though these collab houses — homes where influencers, usually teenaged or twentysomething, live and create content together — seem novel, the concept of making physicals hubs for creatives to work together isn’t. The first collaborative social media house, The Station, was founded in July 2009 by a collective of early YouTubers including Shane Dawson, Phil De Franco, LisaNova and iJustine. Working out of various homes in Venice Beach, California, the group put together sketch comedy videos and quickly became the second most-watched web series on YouTube. Along with other channels under the umbrella network...
Even though these collab houses — homes where influencers, usually teenaged or twentysomething, live and create content together — seem novel, the concept of making physicals hubs for creatives to work together isn’t. The first collaborative social media house, The Station, was founded in July 2009 by a collective of early YouTubers including Shane Dawson, Phil De Franco, LisaNova and iJustine. Working out of various homes in Venice Beach, California, the group put together sketch comedy videos and quickly became the second most-watched web series on YouTube. Along with other channels under the umbrella network...
- 5/13/2024
- by Charlotte Walsh
- Tudum - Netflix
MrBeast is reportedly ending his exclusive relationship with management company Night.
Two people familiar with the matter told Semafor that “in recent days,” MrBeast–aka Jimmy Donaldson–told Night it will no longer be his primary manager. He will apparently still remain with Night in some capacity, but will shift some aspects of his business to other management companies in the creator industry.
We reached out to Night for comment on the veracity of the report, but haven’t heard back. Night told Semafor it expects to have an ongoing relationship with Donaldson, if not an exclusive one.
Donaldson began working with Night founder/CEO Reed Duchscher in February 2018, and announced his official signing with Night in January 2019. According to Semafor‘s sources, the split is caused by friction stemming from Duchscher’s refusal to move Night operations from its headquarters in Austin to Donaldson’s hometown of Greenville, North Carolina,...
Two people familiar with the matter told Semafor that “in recent days,” MrBeast–aka Jimmy Donaldson–told Night it will no longer be his primary manager. He will apparently still remain with Night in some capacity, but will shift some aspects of his business to other management companies in the creator industry.
We reached out to Night for comment on the veracity of the report, but haven’t heard back. Night told Semafor it expects to have an ongoing relationship with Donaldson, if not an exclusive one.
Donaldson began working with Night founder/CEO Reed Duchscher in February 2018, and announced his official signing with Night in January 2019. According to Semafor‘s sources, the split is caused by friction stemming from Duchscher’s refusal to move Night operations from its headquarters in Austin to Donaldson’s hometown of Greenville, North Carolina,...
- 5/6/2024
- by James Hale
- Tubefilter.com
Night has broken into podcasting by picking up a network that works with several top creators. The talent management firm known for repping big names like MrBeast has acquired The Roost, the podcasting network that was formerly part of Warner Bros. Discovery‘s Rooster Teeth brand.
The Roost is home to 47 original shows, including Ethan and Hila Klein‘s H3 Podcast and This Past Weekend with Theo Von. Many of the podcast hosts within The Roost’s network, including Philip DeFranco, Ludwig, and Smosh founders Ian Hecox and Anthony Padilla, established themselves on platforms like YouTube before launching audio-forward shows. According to a press release from Night, the 47 Roost shows have combined to pull in 350 million views and 20 million monthly audio downloads.
The terms of Night’s acquisition have not been publicly disclosed, but we do know that the transaction will lead to the establishment of a podcast vertical within the Night ecosystem.
The Roost is home to 47 original shows, including Ethan and Hila Klein‘s H3 Podcast and This Past Weekend with Theo Von. Many of the podcast hosts within The Roost’s network, including Philip DeFranco, Ludwig, and Smosh founders Ian Hecox and Anthony Padilla, established themselves on platforms like YouTube before launching audio-forward shows. According to a press release from Night, the 47 Roost shows have combined to pull in 350 million views and 20 million monthly audio downloads.
The terms of Night’s acquisition have not been publicly disclosed, but we do know that the transaction will lead to the establishment of a podcast vertical within the Night ecosystem.
- 4/9/2024
- by Sam Gutelle
- Tubefilter.com
Welcome to our rundown of the most-watched branded YouTube videos of the week.
We’re publishing this snippet of a larger Gospel Stats Weekly Brand Report in order to analyze sponsorship trends in the creator economy. Any video launched in tandem with an official brand partner is eligible for the ranking.
And – as the name up above would imply – all the data comes from Gospel Stats. If you’re interested in learning more about Gospel – and which brands are sponsoring what creators on YouTube – click here.
There’s some off-brand-color gold featured among the most viewed branded YouTube videos this week. And that’s not even the one produced by MrBeast. In the words of much-sponsored, YouTube veteran Phil DeFranco, let’s just jump into it.
#1 I Adopted 100 Dogs!
Channel: MrBeast
Brand: Surfshark Vpn, Jinx, Spot Pet Insurance
Beast Philanthropy is a MrBeast off-shoot channel started by MrBeast himself Jimmy Donaldson...
We’re publishing this snippet of a larger Gospel Stats Weekly Brand Report in order to analyze sponsorship trends in the creator economy. Any video launched in tandem with an official brand partner is eligible for the ranking.
And – as the name up above would imply – all the data comes from Gospel Stats. If you’re interested in learning more about Gospel – and which brands are sponsoring what creators on YouTube – click here.
There’s some off-brand-color gold featured among the most viewed branded YouTube videos this week. And that’s not even the one produced by MrBeast. In the words of much-sponsored, YouTube veteran Phil DeFranco, let’s just jump into it.
#1 I Adopted 100 Dogs!
Channel: MrBeast
Brand: Surfshark Vpn, Jinx, Spot Pet Insurance
Beast Philanthropy is a MrBeast off-shoot channel started by MrBeast himself Jimmy Donaldson...
- 1/3/2024
- by Joshua Cohen
- Tubefilter.com
Rhett & Link‘s Mythical Entertainment has tapped Gwen Miller as Senior Director of the $5 million creator accelerator fund it launched in 2021.
The fund is Mythical’s “commitment to backing the rising stars of the creator economy,” and has so far backed four YouTubers: Jarvis Johnson, Daniel Thrasher, and creator pair The Sorry Girls.
Miller comes to Mythical from Hearst Communications, where she served as Senior Director of YouTube Strategy since 2021. In that role, she worked with brands like Cosmopolitan, Men’s Health, Seventeen, Elle, Harper’s Bazaar, and Esquire, and “was responsible for a portfolio with over 35 million followers and worked with creatives to grow channels across a variety of genres from celebrity interviews to health and fitness,” per a press release.
Before joining Hearst, she was VP of Content at digital lifestyle company Kin, where she helped established celebrities like Tia Mowry, Adrienne Houghton, Jeannie Mai, Tori Spelling, and...
The fund is Mythical’s “commitment to backing the rising stars of the creator economy,” and has so far backed four YouTubers: Jarvis Johnson, Daniel Thrasher, and creator pair The Sorry Girls.
Miller comes to Mythical from Hearst Communications, where she served as Senior Director of YouTube Strategy since 2021. In that role, she worked with brands like Cosmopolitan, Men’s Health, Seventeen, Elle, Harper’s Bazaar, and Esquire, and “was responsible for a portfolio with over 35 million followers and worked with creatives to grow channels across a variety of genres from celebrity interviews to health and fitness,” per a press release.
Before joining Hearst, she was VP of Content at digital lifestyle company Kin, where she helped established celebrities like Tia Mowry, Adrienne Houghton, Jeannie Mai, Tori Spelling, and...
- 12/15/2023
- by James Hale
- Tubefilter.com
Jellysmack has made a multimillion-dollar investment in creator commerce platform Fourthwall.
Founded in 2019, Fourthwall bills itself as an “all-in-one monetization platform” where creators can design their own homepages, digital shops, and membership programs for fans. It works with creators like Cody Ko, Marques Brownlee, Philip DeFranco, Simone Giertz, and Charlotte Dobre, and to date has processed over one million orders for them.
Jellysmack, meanwhile, partners with YouTube creators to re-optimize and distribute their videos across platforms like Snapchat and Facebook.
Jellysmack’s investment is part of Fourthwall’s third venture round. The companies are not disclosing exactly how much Jellysmack contributed, but say Fourthwall has now raised over $25 million total.
The duo did say that Jellysmack’s investment includes an exclusive partnership where it and Fourthwall will “bring new business opportunities in e-commerce and memberships directly to Jellysmack’s roster of creators.”
“We’re delighted to have Jellysmack on board as a partner and investor,...
Founded in 2019, Fourthwall bills itself as an “all-in-one monetization platform” where creators can design their own homepages, digital shops, and membership programs for fans. It works with creators like Cody Ko, Marques Brownlee, Philip DeFranco, Simone Giertz, and Charlotte Dobre, and to date has processed over one million orders for them.
Jellysmack, meanwhile, partners with YouTube creators to re-optimize and distribute their videos across platforms like Snapchat and Facebook.
Jellysmack’s investment is part of Fourthwall’s third venture round. The companies are not disclosing exactly how much Jellysmack contributed, but say Fourthwall has now raised over $25 million total.
The duo did say that Jellysmack’s investment includes an exclusive partnership where it and Fourthwall will “bring new business opportunities in e-commerce and memberships directly to Jellysmack’s roster of creators.”
“We’re delighted to have Jellysmack on board as a partner and investor,...
- 5/10/2023
- by James Hale
- Tubefilter.com
The couple behind h3h3productions and the digital media company known as Bbtv are in the midst of a messy breakup. h3h3 co-host Ethan Klein has threatened to take Bbtv to court after accusing the network of improperly claiming $620,000 of YouTube Channel Membership revenue.
h3h3productions partnered with Bbtv in 2017, when the Vancouver-based company still referred to itself as BroadbandTV. By the terms of the agreement, h3h3 got to keep 100% of “Google Net Revenue,” which included income from YouTube.
The partnership carried on for years, but Klein recently noticed that something was “off.” With help from the h3h3 team, he discovered that Bbtv had claimed $620,000 of revenue from Channel Memberships, even though those payments came from Google itself.
Klein reached out to Bbtv for clarification, and he claims that the network defined his Channel Membership sales as “Other Net Revenue,” which would entitle Bbtv to a 30% cut.
h3h3productions partnered with Bbtv in 2017, when the Vancouver-based company still referred to itself as BroadbandTV. By the terms of the agreement, h3h3 got to keep 100% of “Google Net Revenue,” which included income from YouTube.
The partnership carried on for years, but Klein recently noticed that something was “off.” With help from the h3h3 team, he discovered that Bbtv had claimed $620,000 of revenue from Channel Memberships, even though those payments came from Google itself.
Klein reached out to Bbtv for clarification, and he claims that the network defined his Channel Membership sales as “Other Net Revenue,” which would entitle Bbtv to a 30% cut.
- 4/11/2023
- by Sam Gutelle
- Tubefilter.com
Music fans are hitting back at controversial YouTuber Logan Paul for accusing Puerto Rican reggaeton superstar Bad Bunny of benefitting from the island’s generous foreign tax breaks, which the singer has previously criticised.
Mr Paul, who said in 2021 the “primary reason” he relocated to the island was for financial benefits, accused Bad Bunny of being a hypocrite during an appearance this week on the Philip DeFranco Show on YouTube.
"It’s tough because I love Bad Bunny. I think he’s an amazing entertainer, I think he’s a generational talent, but I do find it hypocritical because Bad Bunny is a Puerto Rican, living in Puerto Rico, who is privately taking advantage of the same tax program that he is publicly condemning," Mr Paul said.
Mr Paul was referencing Act 22, a 2012 law allowing foreign businesspeople to receive exemption from taxes on passive income like stocks and crypto if...
Mr Paul, who said in 2021 the “primary reason” he relocated to the island was for financial benefits, accused Bad Bunny of being a hypocrite during an appearance this week on the Philip DeFranco Show on YouTube.
"It’s tough because I love Bad Bunny. I think he’s an amazing entertainer, I think he’s a generational talent, but I do find it hypocritical because Bad Bunny is a Puerto Rican, living in Puerto Rico, who is privately taking advantage of the same tax program that he is publicly condemning," Mr Paul said.
Mr Paul was referencing Act 22, a 2012 law allowing foreign businesspeople to receive exemption from taxes on passive income like stocks and crypto if...
- 10/7/2022
- by Josh Marcus
- The Independent - Music
Click here to read the full article.
VidCon, the marquee gathering for creators and influencers, was poised for a triumphant return to Anaheim after its two-year Covid-19 hiatus. And this year, TikTok — the once upstart platform that skyrocketed during the pandemic to more than 1-billion plus active users — was taking over YouTube’s spot as the conference’s title sponsor, promising the presence of top TikTok creators and an injection of new energy into the 12-year-old conference.
The creator economy has skyrocketed in the past few years, with the market size for consumers spending money on creators projected to grow from 9.8 billion to more than 18 billion, according to an October 2021 report from UTA. And with that growth has come sizable budgets from brands inking lucrative deals with talent and sustained interest from burgeoning creators seeking to monetize their followings and turn their content into a business. Influencer marketing spend in the U.
VidCon, the marquee gathering for creators and influencers, was poised for a triumphant return to Anaheim after its two-year Covid-19 hiatus. And this year, TikTok — the once upstart platform that skyrocketed during the pandemic to more than 1-billion plus active users — was taking over YouTube’s spot as the conference’s title sponsor, promising the presence of top TikTok creators and an injection of new energy into the 12-year-old conference.
The creator economy has skyrocketed in the past few years, with the market size for consumers spending money on creators projected to grow from 9.8 billion to more than 18 billion, according to an October 2021 report from UTA. And with that growth has come sizable budgets from brands inking lucrative deals with talent and sustained interest from burgeoning creators seeking to monetize their followings and turn their content into a business. Influencer marketing spend in the U.
- 6/28/2022
- by J. Clara Chan
- The Hollywood Reporter - Movie News
The Streamys are happening tomorrow at 9 pm Et, and the 11th annual show has unveiled its star-studded performer and presenter roster.
R&b singer/songwriter Ari Lennox and Italian rock band Måneskin will grace the virtual stage, with creator appearances during the Larray-hosted ceremony slated to feature: Addison Rae, Anthony Padilla, Bella Poarch, Brent Rivera, Bretman Rock, Brittany Broski, Charli D’Amelio, Colin & Samir, Jeff Wittek, Philip DeFranco, Quenlin Blackwell, Rhett & Link, Tai Verdes, and Tinx.
In addition to the return of the Streamys Creator Honors -- in which past Streamy winners Bailey Sarian, Jay Shetty, LaurDIY, and Mark Rober will recognize up-and-comers -- this year’s show will also see creators like Dixie D’Amelio, Lexi Rivera, Safiya Nygaard, and Zhc teasing videos that will premiere on their own channels following the show.
Visit Tubefilter for more great stories.
R&b singer/songwriter Ari Lennox and Italian rock band Måneskin will grace the virtual stage, with creator appearances during the Larray-hosted ceremony slated to feature: Addison Rae, Anthony Padilla, Bella Poarch, Brent Rivera, Bretman Rock, Brittany Broski, Charli D’Amelio, Colin & Samir, Jeff Wittek, Philip DeFranco, Quenlin Blackwell, Rhett & Link, Tai Verdes, and Tinx.
In addition to the return of the Streamys Creator Honors -- in which past Streamy winners Bailey Sarian, Jay Shetty, LaurDIY, and Mark Rober will recognize up-and-comers -- this year’s show will also see creators like Dixie D’Amelio, Lexi Rivera, Safiya Nygaard, and Zhc teasing videos that will premiere on their own channels following the show.
Visit Tubefilter for more great stories.
- 12/10/2021
- by Geoff Weiss
- Tubefilter.com
Community, a text messaging-based platform favored by influencers, celebrities, and brands -- which opens up a new communication avenue with their fans -- has raised $40 million in funding from Salesforce Ventures, the software giant's investment arm.
The Wall Street Journal reports that Community has now raised $90 million to date from Twilio, Live Nation Entertainment, and the Sony Innovation Fund. The company plans to use the new funding to build new features and recruit new customers.
Community -- which launched in 2019 and is used by YouTubers like Larray, Dude Perfect, Cassey Ho, and Philip DeFranco, as well as the Obamas -- arms users with a phone number that their fans can text, and opt-in to receive messages, while providing personal information. Messages from influencers can then be deployed to the masses, or filtered to a subset of users based on provided age, location, or interests. They can also be sent on a one-to-one basis.
The Wall Street Journal reports that Community has now raised $90 million to date from Twilio, Live Nation Entertainment, and the Sony Innovation Fund. The company plans to use the new funding to build new features and recruit new customers.
Community -- which launched in 2019 and is used by YouTubers like Larray, Dude Perfect, Cassey Ho, and Philip DeFranco, as well as the Obamas -- arms users with a phone number that their fans can text, and opt-in to receive messages, while providing personal information. Messages from influencers can then be deployed to the masses, or filtered to a subset of users based on provided age, location, or interests. They can also be sent on a one-to-one basis.
- 4/9/2021
- by Geoff Weiss
- Tubefilter.com
Semaphore Licensing Solutions, which works with top digital stars on product licensing ventures, has aligned with pop culture and news commentary creator Philip DeFranco.
The YouTube entrepreneur is seeking to take his brand to the next level, says Semaphore, which will seek out prospective manufacturing and retailer partners to bring DeFranco-branded products to market -- though it remains to be seen what product categories he intends to pursue.
DeFranco launched his YouTube channel in 2006 and today counts 6.4 million subscribers and roughly 19 million monthly views. In addition to his flagship channel, DeFranco launched last year a digital outpost called Rogue Rocket. He also unveiled a direct-to-consumer men’s grooming brand last year called Beautiful Bastard, which sold quickly upon its launch.
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The YouTube entrepreneur is seeking to take his brand to the next level, says Semaphore, which will seek out prospective manufacturing and retailer partners to bring DeFranco-branded products to market -- though it remains to be seen what product categories he intends to pursue.
DeFranco launched his YouTube channel in 2006 and today counts 6.4 million subscribers and roughly 19 million monthly views. In addition to his flagship channel, DeFranco launched last year a digital outpost called Rogue Rocket. He also unveiled a direct-to-consumer men’s grooming brand last year called Beautiful Bastard, which sold quickly upon its launch.
Visit Tubefilter for more great stories.
- 6/23/2020
- by Geoff Weiss
- Tubefilter.com
Need more proof that James Charles’ career is back on the up and up after a massive rift with former mentor Tati Westbrook that turned into massive subscriber-depleting scandal?
Charles tweeted earlier today that he was hear tears watching the live premiere of his brand new YouTube Original competition series Instant Influencer, which saw 200,000 concurrent viewers.. “A beauty competition show has been scribbled in my notes for years now as one of my biggest goals," Charles added, "and the fact that it's now a reality is still mind-blowing to me.”
And fellow creators from across different verticals shared their congratulations -- from Manny Mua to Philip DeFranco to Joey Graceffa to Lele Pons.
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Charles tweeted earlier today that he was hear tears watching the live premiere of his brand new YouTube Original competition series Instant Influencer, which saw 200,000 concurrent viewers.. “A beauty competition show has been scribbled in my notes for years now as one of my biggest goals," Charles added, "and the fact that it's now a reality is still mind-blowing to me.”
And fellow creators from across different verticals shared their congratulations -- from Manny Mua to Philip DeFranco to Joey Graceffa to Lele Pons.
Visit Tubefilter for more great stories.
- 4/24/2020
- by Geoff Weiss
- Tubefilter.com
The results of the 9th Annual Streamy Awards are in, presented tonight live at the Beverly Hilton and streamed worldwide by YouTube. The Streamys honor the best in online entertainment and the creators behind it. The annual event brings together the biggest names in online entertainment for a night of celebration, discovery, and recognition. This year’s show included appearances by Emma Chamberlain, David Dobrik, Paris Hilton, Derek Hough, Casey Neistat, and Hannah Stocking, among others. The Streamys, which went host-less for the first time, featured the show’s inaugural collaborators. Emma Chamberlain coached this year’s Breakout Creator nominees on how to give a good acceptance speech. Diy creators Mr. Kate got distracted while presenting the Lifestyle award and re-designed Joey Graceffa’s table. Rosanna Pansino was joined by her friend iJustine for some live cookie decorating prior to presenting the Health and Wellness award.
Engineer Mark Rober unleashed...
Engineer Mark Rober unleashed...
- 12/14/2019
- by Bruce Haring
- Deadline Film + TV
First We Feast, the Complex Networks-owned digital brand behind the smash series Hot Ones, is delving into Japanese culture and cuisine with a new series dubbed Gochi Gang..
The series, which bowed yesterday, is hosted by YouTuber and anime producer Reina Scully, who counts 391,000 subscribers on her personal channel, where she regularly shares content about Japanese culture, including anime reviews and travel vlogs.
Gochi Gang, distributed on the First We Feast YouTube channel, which counts 7.6 million subscribers, will specifically turn a spotlight on Japanese comfort cooking, as well as the cultural impact of Japanese cuisine in the U.S. Scully will be joined by different digital stars across six total episodes. Bon Appetit’s Claire Saffitz and fellow YouTuber Mike Chen join Scully on a Japanese market tour in episode one (below), for instance, while episode two will feature a Wagyu beef tasting with Philip DeFranco and Hot Ones host Sean Evans.
The series, which bowed yesterday, is hosted by YouTuber and anime producer Reina Scully, who counts 391,000 subscribers on her personal channel, where she regularly shares content about Japanese culture, including anime reviews and travel vlogs.
Gochi Gang, distributed on the First We Feast YouTube channel, which counts 7.6 million subscribers, will specifically turn a spotlight on Japanese comfort cooking, as well as the cultural impact of Japanese cuisine in the U.S. Scully will be joined by different digital stars across six total episodes. Bon Appetit’s Claire Saffitz and fellow YouTuber Mike Chen join Scully on a Japanese market tour in episode one (below), for instance, while episode two will feature a Wagyu beef tasting with Philip DeFranco and Hot Ones host Sean Evans.
- 11/13/2019
- by Geoff Weiss
- Tubefilter.com
The ninth annual Streamy Awards are nearing, with Dick Clark Productions, Tubefilter, and YouTube revealing the nominees.
David Dobrik leads the pack with 11 nominations, Escape the Night: Season 4 follows with 5 nods, while music artists Lil Nas X and Lizzo are among the first-time nominees. Also picking up nods are Emma Chamberlain, Lilly Singh, Jada Pinkett Smith for Red Table Talk), Jack Black for JablinskiGames, Ninja, and Gordon Ramsay.
“This year’s Streamy Awards nominees express the breadth of creativity and diversity of our creator community,” said Streamy Awards founder Drew Baldwin. “We’re honored to partner with YouTube to celebrate the talent and accomplishments of our extraordinary industry on a global scale.”
Added Jamie Byrne, YouTube’s director of creator partnerships: “Creators are the heart and soul of YouTube, so we’re excited to celebrate and honor their creativity, diversity and hard work. Together with the Streamys, we’ve expanded...
David Dobrik leads the pack with 11 nominations, Escape the Night: Season 4 follows with 5 nods, while music artists Lil Nas X and Lizzo are among the first-time nominees. Also picking up nods are Emma Chamberlain, Lilly Singh, Jada Pinkett Smith for Red Table Talk), Jack Black for JablinskiGames, Ninja, and Gordon Ramsay.
“This year’s Streamy Awards nominees express the breadth of creativity and diversity of our creator community,” said Streamy Awards founder Drew Baldwin. “We’re honored to partner with YouTube to celebrate the talent and accomplishments of our extraordinary industry on a global scale.”
Added Jamie Byrne, YouTube’s director of creator partnerships: “Creators are the heart and soul of YouTube, so we’re excited to celebrate and honor their creativity, diversity and hard work. Together with the Streamys, we’ve expanded...
- 10/16/2019
- by Anita Bennett
- Deadline Film + TV
YouTube news and commentary host Philip DeFranco has hit play on a brand new channel dubbed Rogue Rocket.
Like DeFranco’s flagship series, The Philip DeFranco Show (6.4 million subscribers), Rogue Rocket will be dedicated to consolidating and breaking down news stories -- presented objectively, says executive producer Amanda Morones, with an opinion breakdown after the facts have been shared. Unlike The Philip DeFranco Show, Rogue Rocket will feature a new cast of on-camera correspondents who will seek to provide a deeper dive into news stories -- including 10 to 30-minute mini-documentaries -- than the shorter breakdowns that currently appear on DeFranco.
Rogue Rocket will also expand upon the DeFranco Show's current morning news breakdowns -- a format unveiled last August to complement the full episodes that drop each afternoon.
Visit Tubefilter for more great stories.
Like DeFranco’s flagship series, The Philip DeFranco Show (6.4 million subscribers), Rogue Rocket will be dedicated to consolidating and breaking down news stories -- presented objectively, says executive producer Amanda Morones, with an opinion breakdown after the facts have been shared. Unlike The Philip DeFranco Show, Rogue Rocket will feature a new cast of on-camera correspondents who will seek to provide a deeper dive into news stories -- including 10 to 30-minute mini-documentaries -- than the shorter breakdowns that currently appear on DeFranco.
Rogue Rocket will also expand upon the DeFranco Show's current morning news breakdowns -- a format unveiled last August to complement the full episodes that drop each afternoon.
Visit Tubefilter for more great stories.
- 7/1/2019
- by Geoff Weiss
- Tubefilter.com
The Roost, a nearly two-year-old podcast sales network owned by the digital goliath Rooster Teeth, is planning its first-ever video-podcast festival.
The Rtx Podcast Festival will coincide with the ninth Rtx Austin -- Rooster Teeth’s annual convention to celebrate gaming, animation, and internet culture -- slated for July 5 to 7 in Texas. Rooster Teeth expects to welcome 65,000 guests to the event this year, for which Philip DeFranco and ProZD have been confirmed as guests. Tickets are currently on sale, with single-day passes starting at $55.
The Rtx Podcast Festival will also take place at the Austin Convention Center and surrounding hotels, whereby top podcast personalities and executives will convene for live tapings, panels, and meet-ups. Featured shows include H3CZ’s The Eavesdrop Podcast and The Valleycast Podcast, Dead Meat Podcast, Internet Today’s Weekly Weird News and Tech Newsday, and Rooster Teeth’s eponymous podcast as well as another series dubbed Off Topic.
The Rtx Podcast Festival will coincide with the ninth Rtx Austin -- Rooster Teeth’s annual convention to celebrate gaming, animation, and internet culture -- slated for July 5 to 7 in Texas. Rooster Teeth expects to welcome 65,000 guests to the event this year, for which Philip DeFranco and ProZD have been confirmed as guests. Tickets are currently on sale, with single-day passes starting at $55.
The Rtx Podcast Festival will also take place at the Austin Convention Center and surrounding hotels, whereby top podcast personalities and executives will convene for live tapings, panels, and meet-ups. Featured shows include H3CZ’s The Eavesdrop Podcast and The Valleycast Podcast, Dead Meat Podcast, Internet Today’s Weekly Weird News and Tech Newsday, and Rooster Teeth’s eponymous podcast as well as another series dubbed Off Topic.
- 3/6/2019
- by Geoff Weiss
- Tubefilter.com
A recent resurgence of hysteria surrounding the debunked 'Momo Challenge' has led YouTube to demonetize any video about the subject, including news clips from major outlets, as well as coverage from longstanding YouTube host and commentator Philip DeFranco.
Warnings about the supposed challenge began circulating last year, after Reddit users posted photos of a hair-raising statue with bulging eyes, a creepy, slitted smile, and long black hair. Those who warned others purported that the statue, dubbed 'Momo,' was associated with a viral challenge urging kids to participate in increasingly more dangerous stunts before finally “winning” the challenge by committing suicide.
But, despite the mass concern about Momo, it’s not actually a thing. The Washington Post reports that there’s no evidence linking the three youths’ deaths commonly associated with the challenge to the challenge itself. The Post also found that the current resurgence of Momo can be...
Warnings about the supposed challenge began circulating last year, after Reddit users posted photos of a hair-raising statue with bulging eyes, a creepy, slitted smile, and long black hair. Those who warned others purported that the statue, dubbed 'Momo,' was associated with a viral challenge urging kids to participate in increasingly more dangerous stunts before finally “winning” the challenge by committing suicide.
But, despite the mass concern about Momo, it’s not actually a thing. The Washington Post reports that there’s no evidence linking the three youths’ deaths commonly associated with the challenge to the challenge itself. The Post also found that the current resurgence of Momo can be...
- 3/1/2019
- by James Loke Hale
- Tubefilter.com
Rooster Teeth just revealed that this Saturday’s episode of mecha anime gen:lock features a special guest: YouTuber and professional voice actor ProZD.
The actor — whose real name is SungWon Cho -- has appeared on Rooster Teeth’s YouTube channel Achievement Hunter a number of times, and was recently confirmed to be attending Rooster Teeth-run Rtx 2019 as a featured guest (alongside fellow YouTuber Philip DeFranco). On his YouTube channel, where he primarily posts satirical anime skits, Cho has gathered up 1.8 million subscribers and 466 million lifetime views.
Now, he’s popping up in Rooster Teeth's newest production. gen:lock -- which stars big names like Michael B. Jordan, Dakota Fanning, and David Tennant -- is set 50 years in the future, and follows a team of mecha pilots who are Earth’s last line of defense against an authoritarian regime. In the fifth episode, The Best Defense, Cho plays Henry Wu, a scientist...
The actor — whose real name is SungWon Cho -- has appeared on Rooster Teeth’s YouTube channel Achievement Hunter a number of times, and was recently confirmed to be attending Rooster Teeth-run Rtx 2019 as a featured guest (alongside fellow YouTuber Philip DeFranco). On his YouTube channel, where he primarily posts satirical anime skits, Cho has gathered up 1.8 million subscribers and 466 million lifetime views.
Now, he’s popping up in Rooster Teeth's newest production. gen:lock -- which stars big names like Michael B. Jordan, Dakota Fanning, and David Tennant -- is set 50 years in the future, and follows a team of mecha pilots who are Earth’s last line of defense against an authoritarian regime. In the fifth episode, The Best Defense, Cho plays Henry Wu, a scientist...
- 2/14/2019
- by James Loke Hale
- Tubefilter.com
In something of an unexpected career turn, YouTube news host Philip DeFranco is getting into the hair care business.
The 33-year-old has shared on Instagram that he’s launching a men’s grooming business called Beautiful Bastard -- a nod to the way in which he greets viewers on his eponymous news broadcast. Beautiful Bastard will kick off with a relatively varied offer, including clay matte pomades, natural pomades with three holds, and three different beard oils (one of which appears to be pipe tobacco-scented). “Also, all of these smell so fucking good we are going to do limited releases of two of the smells in candle form as well,” DeFranco wrote.
DeFranco is set to make the official announcement for Beautiful Bastard on today’s Philip DeFranco Show, with the products bowing in limited supply on Monday -- and additional rollouts depending on demand.
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The 33-year-old has shared on Instagram that he’s launching a men’s grooming business called Beautiful Bastard -- a nod to the way in which he greets viewers on his eponymous news broadcast. Beautiful Bastard will kick off with a relatively varied offer, including clay matte pomades, natural pomades with three holds, and three different beard oils (one of which appears to be pipe tobacco-scented). “Also, all of these smell so fucking good we are going to do limited releases of two of the smells in candle form as well,” DeFranco wrote.
DeFranco is set to make the official announcement for Beautiful Bastard on today’s Philip DeFranco Show, with the products bowing in limited supply on Monday -- and additional rollouts depending on demand.
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- 2/1/2019
- by Geoff Weiss
- Tubefilter.com
Instagram usually isn’t the first app that comes to mind when people think about breaking news coverage. The platform is known more for selfies, memes and lifestyle posts. But where some see an inhabitable environment for thoughtful breaking, former CNN White House correspondent Jessica Yellin sees an untapped audience.
In less than seven months, Yellin says her news-focused Instagram page has attracted more than 125,000 followers, up from just 1,000 in July. Her secret? “Explain the news in a way the viewers understand,” she said — and on a platform they understand.
“I found that during my career, I was constantly on camera having conversations that I thought left the audience out,” said Yellin, who covered the White House for CNN from 2011 to 2014. “It’s like you’ve walked into a conversation 10 minutes after it’s begun in cable news. It’s a lot of jargon.”
Also Read: Why 'Broad City...
In less than seven months, Yellin says her news-focused Instagram page has attracted more than 125,000 followers, up from just 1,000 in July. Her secret? “Explain the news in a way the viewers understand,” she said — and on a platform they understand.
“I found that during my career, I was constantly on camera having conversations that I thought left the audience out,” said Yellin, who covered the White House for CNN from 2011 to 2014. “It’s like you’ve walked into a conversation 10 minutes after it’s begun in cable news. It’s a lot of jargon.”
Also Read: Why 'Broad City...
- 1/30/2019
- by Matt Lopez
- The Wrap
Scammers on YouTube are targeting subscribers of prominent YouTubers like Philip DeFranco, Jeffree Star, and James Charles.
“Hi, thanks for commenting on my videos!” say the messages sent to subscribers’ YouTube inboxes, which look like they’re coming directly from the top creators. “I am selecting a random user from my subscriber list for a surprise gift and you have just won it!” The messages then offer recipients a link that is likely threaded with malware.
DeFranco covered the messages in yesterday’s episode of his YouTube-based Philip DeFranco Show, saying he wanted to give his subscribers a heads up because he’d seen reports of “a ton” of messages being sent to YouTubers’ fans.
Team YouTube tweeted at him shortly after. “We’re in the process of implementing additional measures to prevent impersonation like this,” it wrote. In the meantime, the team added, users should, as usual, block any...
“Hi, thanks for commenting on my videos!” say the messages sent to subscribers’ YouTube inboxes, which look like they’re coming directly from the top creators. “I am selecting a random user from my subscriber list for a surprise gift and you have just won it!” The messages then offer recipients a link that is likely threaded with malware.
DeFranco covered the messages in yesterday’s episode of his YouTube-based Philip DeFranco Show, saying he wanted to give his subscribers a heads up because he’d seen reports of “a ton” of messages being sent to YouTubers’ fans.
Team YouTube tweeted at him shortly after. “We’re in the process of implementing additional measures to prevent impersonation like this,” it wrote. In the meantime, the team added, users should, as usual, block any...
- 1/24/2019
- by James Loke Hale
- Tubefilter.com
Rooster Teeth-run Rtx has announced its first powerhouse guests for this year’s convention: YouTube stars Philip DeFranco and ProZD.
DeFranco runs the daily YouTube-based Philip DeFranco Show, where he takes a look at current events on YouTube and beyond. He’s amassed more than 6.4 million subscribers on the platform. ProZD (aka SungWon Cho) is a professional voice actor who is responsible for characters in popular shows like Red vs. Blue and Crunchyroll’s Anime Crimes Division. On YouTube, where he has 1.8 million subscribers, he’s best known for his excellently nerdy comedy skits — and has also appeared a number of times on Rooster Teeth channel Achievement Hunter (1.6 million subscribers).
Last year’s Rtx, which brought in popular YouTube stars Boogie2988, Smosh Games, and Jessica Nigri as guests, saw more than 65,000 attendees, Rooster Teeth said in a press release. Presumably, fans planning to head to Austin, Tx., for this year...
DeFranco runs the daily YouTube-based Philip DeFranco Show, where he takes a look at current events on YouTube and beyond. He’s amassed more than 6.4 million subscribers on the platform. ProZD (aka SungWon Cho) is a professional voice actor who is responsible for characters in popular shows like Red vs. Blue and Crunchyroll’s Anime Crimes Division. On YouTube, where he has 1.8 million subscribers, he’s best known for his excellently nerdy comedy skits — and has also appeared a number of times on Rooster Teeth channel Achievement Hunter (1.6 million subscribers).
Last year’s Rtx, which brought in popular YouTube stars Boogie2988, Smosh Games, and Jessica Nigri as guests, saw more than 65,000 attendees, Rooster Teeth said in a press release. Presumably, fans planning to head to Austin, Tx., for this year...
- 1/18/2019
- by James Loke Hale
- Tubefilter.com
James Charles may not want fans to show up at his house unbid, but he’s clearly grateful when they show up to his public appearances in hordes.
Charles traveled to Toronto over the weekend to headline the opening of the first-ever Morphe storefront in Canada. Charles recently collaborated with the socially savvy beauty brand to great success with the launch of a blockbuster eyeshadow palette that is currently sold out and pending a third restock. “I just got word that over 10,000 sisters showed up for today’s Toronto meet and greet,” he tweeted on Saturday. “That is a new record for me. Thank you so much for your constant love and support.”
Charles shared a video of himself cutting the ribbon on the new storefront showcasing the enormous crowds that appeared to fill the entire mall. Fellow creators from outside of the makeup world -- including Alfie Deyes, Philip DeFranco,...
Charles traveled to Toronto over the weekend to headline the opening of the first-ever Morphe storefront in Canada. Charles recently collaborated with the socially savvy beauty brand to great success with the launch of a blockbuster eyeshadow palette that is currently sold out and pending a third restock. “I just got word that over 10,000 sisters showed up for today’s Toronto meet and greet,” he tweeted on Saturday. “That is a new record for me. Thank you so much for your constant love and support.”
Charles shared a video of himself cutting the ribbon on the new storefront showcasing the enormous crowds that appeared to fill the entire mall. Fellow creators from outside of the makeup world -- including Alfie Deyes, Philip DeFranco,...
- 1/14/2019
- by Geoff Weiss
- Tubefilter.com
We have the winners of the eighth annual Streamy Awards, which were doled out tonight at the Beverly Hilton and livestreamed on YouTube.
The eponymous series from comedy quartet The Try Guys, who also hosted tonight’s trophy show, won the Audience Choice: Show of the Year prize, and Shane Dawson won the Audience Choice: Creator of the Year prize. Also among tonight’s winners was Kevin Hart’s Cold as Balls, in the Sports category.
David Dobrik came into the night with a leading six nominations for the Streamy Awards, which recognizes athletes, celebrities, gamers and creators in the online space who have established themselves as emerging talent that have broken new ground and utilized digital platforms to entertain, educate and inspire on a massive scale. Veteran creator Casey Neistat and the show Escape the Night were next with five noms each.
Here is the complete list of winners at the 2018 Streamy Awards,...
The eponymous series from comedy quartet The Try Guys, who also hosted tonight’s trophy show, won the Audience Choice: Show of the Year prize, and Shane Dawson won the Audience Choice: Creator of the Year prize. Also among tonight’s winners was Kevin Hart’s Cold as Balls, in the Sports category.
David Dobrik came into the night with a leading six nominations for the Streamy Awards, which recognizes athletes, celebrities, gamers and creators in the online space who have established themselves as emerging talent that have broken new ground and utilized digital platforms to entertain, educate and inspire on a massive scale. Veteran creator Casey Neistat and the show Escape the Night were next with five noms each.
Here is the complete list of winners at the 2018 Streamy Awards,...
- 10/23/2018
- by Erik Pedersen
- Deadline Film + TV
The winners of 24 Streamy Awards were unveiled tonight at the Streamys Premiere Awards at the Broad Stage in Santa Monica. The evening was hosted by BlameItOnKway and Montana Tucker in advance of the 8th annual Streamy Awards, which will be streamed live globally Monday at 9 Pm Et/6 Pm Pt from the Beverly Hilton.
The Streamys honor the best in online video and the creators behind it, bringing together the biggest names in online video for a night of celebration, discovery, and meaningful recognition. 2018 also marks the first ever “Streamys Brand Awards,” in partnership with the Interactive Advertising Bureau, and the second year of “The Purpose Awards @ the Streamys,” which honors individuals and organizations who use online video and social media to amplify their message, foster engagement and participation, and make a greater, more meaningful impact.
Additional categories to be announced Monday include Creator of the Year, Show of the Year,...
The Streamys honor the best in online video and the creators behind it, bringing together the biggest names in online video for a night of celebration, discovery, and meaningful recognition. 2018 also marks the first ever “Streamys Brand Awards,” in partnership with the Interactive Advertising Bureau, and the second year of “The Purpose Awards @ the Streamys,” which honors individuals and organizations who use online video and social media to amplify their message, foster engagement and participation, and make a greater, more meaningful impact.
Additional categories to be announced Monday include Creator of the Year, Show of the Year,...
- 10/21/2018
- by Bruce Haring
- Deadline Film + TV
The 8th annual Streamy Awards are upon us and dick clark productions and Tubefilter have revealed the nominees. In addition, YouTube has been named the official presenting and distribution partner of this year’s event which takes place at 9 Pm Et/ 6 Pm Pt on Monday Oct. 22 at the Beverly Hilton in Beverly Hills.
As the global distribution partner, the ceremony will be streamed exclusively on YouTube.com. The Streamy Awards recognizes athletes, celebrities, gamers, and creators in the online space who have established themselves as emerging talent that have broken new ground and utilized digital platforms to entertain, educate and inspire on a massive scale.
This year David Dobrik leads the pack with six nominations, while veteran creator Casey Neistat and Escape The Night come in not far behind with five noms. This year also marks the first nomination for newcomer Emma Chamberlain who leads all females with four nominations.
As the global distribution partner, the ceremony will be streamed exclusively on YouTube.com. The Streamy Awards recognizes athletes, celebrities, gamers, and creators in the online space who have established themselves as emerging talent that have broken new ground and utilized digital platforms to entertain, educate and inspire on a massive scale.
This year David Dobrik leads the pack with six nominations, while veteran creator Casey Neistat and Escape The Night come in not far behind with five noms. This year also marks the first nomination for newcomer Emma Chamberlain who leads all females with four nominations.
- 9/25/2018
- by Dino-Ray Ramos
- Deadline Film + TV
While he says he’s attempting to keep his complaints about YouTube to a once-per-month minimum, news and commentary host Philip DeFranco says he's testing a new distribution strategy for his eponymous show in order to combat what he perceives as viewer "suppression" at the platform’s hand.
DeFranco first alleged that YouTube was suppressing videos that touched on sensitive topics, like police brutality, in April, by not allowing them to appear on the ‘Trending’ tab, homepage or within the platform's ‘Up Next’ and ‘Recommended’ sections. Last week, this was the case with a video about abuses within the Catholic Church, DeFranco says, showcasing analytics to back up his claims.
In that video (below), DeFranco also bizarrely liken YouTube’s suppression of his videos to the way in which the Catholic Church was found last week, according to a grand jury report, to have covered up more than 1,000 incidents of...
DeFranco first alleged that YouTube was suppressing videos that touched on sensitive topics, like police brutality, in April, by not allowing them to appear on the ‘Trending’ tab, homepage or within the platform's ‘Up Next’ and ‘Recommended’ sections. Last week, this was the case with a video about abuses within the Catholic Church, DeFranco says, showcasing analytics to back up his claims.
In that video (below), DeFranco also bizarrely liken YouTube’s suppression of his videos to the way in which the Catholic Church was found last week, according to a grand jury report, to have covered up more than 1,000 incidents of...
- 8/20/2018
- by Geoff Weiss
- Tubefilter.com
Philip DeFranco Launches Interactive Website And App Dubbed ‘DeFranco Now’ In Partnership With Snakt
After repeatedly threatening to move future content ventures away from YouTube as a result of plummeting ad revenues and accusations of viewership suppression, Philip DeFranco has launched today a new distribution platform called DeFranco Now.
DeFranco Now is a website and iPhone app whose hallmark feature is video-to-video conversations, according to a press release -- as fans will have the ability to share video responses to DeFranco’s own posts on the platform. DeFranco will then be able to incorporate these responses into The Philip DeFranco Show, his flagship YouTube series that comprises a rundown of the latest news in politics, pop culture, and across the digital sphere..
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DeFranco Now is a website and iPhone app whose hallmark feature is video-to-video conversations, according to a press release -- as fans will have the ability to share video responses to DeFranco’s own posts on the platform. DeFranco will then be able to incorporate these responses into The Philip DeFranco Show, his flagship YouTube series that comprises a rundown of the latest news in politics, pop culture, and across the digital sphere..
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- 5/9/2018
- by Geoff Weiss
- Tubefilter.com
Again, YouTube news commentator Philip DeFranco is claiming that the company is cracking down on his channel. But, in addition to being hit by demonetization in the wake of the Adpocalypse -- which he’s been able to offset with the launch of a crowdfunding venture -- Defranco now says that YouTube is suppressing viewership of his hallmark show.
Given that his news videos often feature stories with mature content, DeFranco says that YouTube is prohibiting them from appearing on the 'Trending' tab, homepage, its ‘Up Next’ and 'Recommended' sections, and more -- to the point that several of his videos last week were clocking 300,000 to 450,000 less views than normal.
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Given that his news videos often feature stories with mature content, DeFranco says that YouTube is prohibiting them from appearing on the 'Trending' tab, homepage, its ‘Up Next’ and 'Recommended' sections, and more -- to the point that several of his videos last week were clocking 300,000 to 450,000 less views than normal.
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- 4/17/2018
- by Geoff Weiss
- Tubefilter.com
The latest episode of Hot Ones features a guest who is never shy about expressing his opinions, even when the duress of increasingly hot wings isn't involved. Philip DeFranco sat opposite Sean Evans to answer some burning questions about YouTube, politics, and Costco.
True to the format of the Complex Networks-produced web series, which is distributed on the First We Feast YouTube channel, DeFranco consumed a variety of hot sauces while fielding Evans' probing, thoughtful queries. In particular, Evans looks to get DeFranco's opinion on the current state of YouTube. Few are as qualified to opine on the world's top video as the 32-year-old vlogger, whose tenure as the host of The Philip DeFranco Show spans more than a decade.
Among other topics, DeFranco discusses the increasing youth of YouTube creators, especially as droves of influencers arrive from platforms like Musical.ly. He also explored the ripple effect related to...
True to the format of the Complex Networks-produced web series, which is distributed on the First We Feast YouTube channel, DeFranco consumed a variety of hot sauces while fielding Evans' probing, thoughtful queries. In particular, Evans looks to get DeFranco's opinion on the current state of YouTube. Few are as qualified to opine on the world's top video as the 32-year-old vlogger, whose tenure as the host of The Philip DeFranco Show spans more than a decade.
Among other topics, DeFranco discusses the increasing youth of YouTube creators, especially as droves of influencers arrive from platforms like Musical.ly. He also explored the ripple effect related to...
- 4/6/2018
- by Sam Gutelle
- Tubefilter.com
Yesterday, YouTube said it is considering "further consequences" for Logan Paul after the embattled social media star was roundly criticized for a video that made light of a dead body in Japan's Aokigahara region (which is colloquially known as the "suicide forest"). Some, including Philip DeFranco, have said YouTube must seriously punish Paul in order to send the right message. For me, a simple question came to mind.
What took them so long?
Paul has been a nuisance for a long time. His shtick started to get old way back on Vine, a platform that hasn't existed for more than a year. Even if he had never set foot in Aokigahara, the entirety of his trip to Japan would have shown him to be a poor ambassador for his country and for the online video community. It doesn't take a dead body to come to that conclusion.
As soon as he set food in Japan,...
What took them so long?
Paul has been a nuisance for a long time. His shtick started to get old way back on Vine, a platform that hasn't existed for more than a year. Even if he had never set foot in Aokigahara, the entirety of his trip to Japan would have shown him to be a poor ambassador for his country and for the online video community. It doesn't take a dead body to come to that conclusion.
As soon as he set food in Japan,...
- 1/15/2018
- by Sam Gutelle
- Tubefilter.com
Buzz surrounding YouNow’s new cryptocurrency-powered social video app, Rize, continues to mount among creators and investors alike. The company’s token sale for unaccredited investors reached its cap in a matter of hours, and it also closed its sale for accredited investors early -- given that requests had already surpassed the team’s cap.
Over 1,700 institutions and individuals participated in the sales, including illustrious digital content creators like Philip DeFranco and Casey Neistat (see below).
Ahead of Rize’s official launch at the end of this month, we sat down with Yonatan Sela, the Svp of business development and product for YouNow’s Props platform, to discuss how the new cryptocurrency will function on Rize. From how to get started on the app, to how tokens will be transacted, to how YouNow keeps them securely stored, check out Sela's primer on all things Props below.
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Over 1,700 institutions and individuals participated in the sales, including illustrious digital content creators like Philip DeFranco and Casey Neistat (see below).
Ahead of Rize’s official launch at the end of this month, we sat down with Yonatan Sela, the Svp of business development and product for YouNow’s Props platform, to discuss how the new cryptocurrency will function on Rize. From how to get started on the app, to how tokens will be transacted, to how YouNow keeps them securely stored, check out Sela's primer on all things Props below.
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- 1/5/2018
- by Geoff Weiss
- Tubefilter.com
2017 was not the online video industry's best year, to put it lightly. Creators went to war with the platforms that facilitate their work, sites like YouTube struggled against a growing number of dissatisfied customers, and many fans felt frustrated by forces outside of their control. Much of the promise of 2016, which featured a budding crop of Svod services and Ipo plans for major tech companies like Snapchat, has since come crashing down. To top it all off, the FCC opted to pull down net neutrality, despite vociferous opposition across the internet.
So yeah, it was a rough 12 months for many creators, executives, and other industry-adjacent folks. But at least 2018 can be better. By recapping the five major online video trends of 2017, we can glean valuable lessons that can be carried into the new year and can inform our continued analysis of the wide world of web content. Join me as we relive yellow dollar signs,...
So yeah, it was a rough 12 months for many creators, executives, and other industry-adjacent folks. But at least 2018 can be better. By recapping the five major online video trends of 2017, we can glean valuable lessons that can be carried into the new year and can inform our continued analysis of the wide world of web content. Join me as we relive yellow dollar signs,...
- 12/27/2017
- by Sam Gutelle
- Tubefilter.com
It’s been almost two weeks since Andy Signore — creator of the YouTube channel and online movie magazine ScreenJunkies, and senior vice president of content for its parent company, Defy Media — was suspended after several women came forward with allegations of sexual harassment and assault. The next day, Defy terminated Signore — the same day as Harvey Weinstein, and about a week before Amazon Studios’ head Roy Price resigned for inappropriate behavior.
Yet while The Weinstein Company and Amazon Studios work to convince the public that they’re back to business as usual, Defy does little to hide it’s in crisis mode.
On October 8, the day Signore was fired, ScreenJunkies and Defy (which oversees eight brands, including Smosh, Smosh Games, and Clevver) tweeted the official statement announcing Signore’s firing. Since then, those Twitter accounts have been silent and the official Defy Media statement didn’t extend to ScreenJunkies’ YouTube channel,...
Yet while The Weinstein Company and Amazon Studios work to convince the public that they’re back to business as usual, Defy does little to hide it’s in crisis mode.
On October 8, the day Signore was fired, ScreenJunkies and Defy (which oversees eight brands, including Smosh, Smosh Games, and Clevver) tweeted the official statement announcing Signore’s firing. Since then, those Twitter accounts have been silent and the official Defy Media statement didn’t extend to ScreenJunkies’ YouTube channel,...
- 10/19/2017
- by Jenna Marotta
- Indiewire
YouTubers rejoice! A New York judge handed down an important decision in favor of fair use on Wednesday.
The high profile case between Ethan and Hila Klein (the husband-and-wife duo behind popular YouTube channel h3h3productions and it's over 4.6 million subscribers) and Matt “Hoss” Hosseinzadeh (who posts videos on YouTube under the banner of MattHossZone to his 169,000 subs) has come to a conclusion nearly a year-and-a-half after it began. The case left many in the industry wondering how strong of a defense fair use would be for YouTubers facing an allegation of infringement under U.S. copyright laws for the popular ’reaction’ genre. Now they have an answer.
Hoss filed the lawsuit against both the Kleins (the persons and not their business entity) on April 26, 2016, claiming, among other things, copyright infringement. This was after several rounds of back and forth using the Digital Millennium Copyright Act (“Dmca”) takedown notification and counter notification processes.
The high profile case between Ethan and Hila Klein (the husband-and-wife duo behind popular YouTube channel h3h3productions and it's over 4.6 million subscribers) and Matt “Hoss” Hosseinzadeh (who posts videos on YouTube under the banner of MattHossZone to his 169,000 subs) has come to a conclusion nearly a year-and-a-half after it began. The case left many in the industry wondering how strong of a defense fair use would be for YouTubers facing an allegation of infringement under U.S. copyright laws for the popular ’reaction’ genre. Now they have an answer.
Hoss filed the lawsuit against both the Kleins (the persons and not their business entity) on April 26, 2016, claiming, among other things, copyright infringement. This was after several rounds of back and forth using the Digital Millennium Copyright Act (“Dmca”) takedown notification and counter notification processes.
- 8/24/2017
- by Franklin Graves
- Tubefilter.com
Mike and Heather Martin, the vlogger parents behind the infamous DaddyOFive YouTube channel, who courted controversy earlier this year for prank videos that many felt verged on child abuse -- and who lost custody of two of their five children in the wake of an ensuing media storm -- are now facing criminal charges of child neglect.
YouTube news host Philip DeFranco, who helped bring the issue to light on his channel -- and whom the Martins initially blamed for their spate of bad press and legal scrutiny -- has shared court documents in a new update video, which state that the Martins have been charged with two counts of neglecting a minor. “I’ve seen some people saying they were convicted of this,” DeFranco explains. “That is not the case.” Their next court appearance is scheduled for Sept. 1.
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YouTube news host Philip DeFranco, who helped bring the issue to light on his channel -- and whom the Martins initially blamed for their spate of bad press and legal scrutiny -- has shared court documents in a new update video, which state that the Martins have been charged with two counts of neglecting a minor. “I’ve seen some people saying they were convicted of this,” DeFranco explains. “That is not the case.” Their next court appearance is scheduled for Sept. 1.
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- 8/11/2017
- by Geoff Weiss
- Tubefilter.com
During this year’s VidCon, two of the most notable people in the world of online video sat down for an hour-long chat with one another. Casey Neistat, the filmmaker and vlogger who will soon launch his own news media brand alongside CNN, discussed the details of his career alongside Philip DeFranco for an episode of the latter creator’s podcast.
While the discussion between the two YouTube notables occasionally touches on DeFranco’s channel, the primary subject of the podcast is Neistat, whose company Beme was acquired by CNN last year. As a result of that deal, Beme will soon launch as a news brand aimed at young viewers. “We're going to be making a tremendous amount of media,” Neistat told DeFranco. “We’re going to start with a daily show and a weekly investigative reporting show, and then we want to get into sports and all kinds of...
While the discussion between the two YouTube notables occasionally touches on DeFranco’s channel, the primary subject of the podcast is Neistat, whose company Beme was acquired by CNN last year. As a result of that deal, Beme will soon launch as a news brand aimed at young viewers. “We're going to be making a tremendous amount of media,” Neistat told DeFranco. “We’re going to start with a daily show and a weekly investigative reporting show, and then we want to get into sports and all kinds of...
- 7/4/2017
- by Sam Gutelle
- Tubefilter.com
Two of the online video industry’s most revered veterans, Hank Green and Philip DeFranco, convened at VidCon yesterday for a one-on-one conversation, in which the two creators waxed poetic about yesteryear while also discussing some of the biggest challenges facing the space today.
DeFranco, who has been particularly vocal about the ways in which the YouTube 'Adpocalypse' has impacted revenues on his channel -- especially because he frequently discusses controversial issues -- said that there are "other levers to pull" in terms of monetization that creators aren’t taking advantage of for fear of audience blowback. DeFranco, in some ways, is leading this charge in this respect with the forthcoming launch of his crowdfunded news network.
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DeFranco, who has been particularly vocal about the ways in which the YouTube 'Adpocalypse' has impacted revenues on his channel -- especially because he frequently discusses controversial issues -- said that there are "other levers to pull" in terms of monetization that creators aren’t taking advantage of for fear of audience blowback. DeFranco, in some ways, is leading this charge in this respect with the forthcoming launch of his crowdfunded news network.
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- 6/24/2017
- by Geoff Weiss
- Tubefilter.com
On June 5, online video star Philip DeFranco launched a video in which he discussed (among other topics), the recent terror attacks in London. Shortly after that clip arrived on YouTube, it came one of the video site’s top trending videos, until its momentum suddenly stalled. As DeFranco tells it, the segment in question was deemed unfriendly to advertisers and demonetized because it included a description of a knife attack.
DeFranco, to put it simply, seems quite unhappy about this decision, and it looks like he has decided to take a course of action that will register just how displeased he is. He has claimed that his next series, whenever it does arrive, will be hosted on a platform other than YouTube.
While DeFranco is one of many creators who have been affected by the so-called “adpocalypse” that has occurred on YouTube in recent months, he is not looking to...
DeFranco, to put it simply, seems quite unhappy about this decision, and it looks like he has decided to take a course of action that will register just how displeased he is. He has claimed that his next series, whenever it does arrive, will be hosted on a platform other than YouTube.
While DeFranco is one of many creators who have been affected by the so-called “adpocalypse” that has occurred on YouTube in recent months, he is not looking to...
- 6/7/2017
- by Sam Gutelle
- Tubefilter.com
Group Nine, a portfolio of four digital media brands launched on the heels of a $100 million investment by Discovery Communications in October, presented yesterday evening for the first time at the Iab’s Digital Content NewFronts. All told, Group Nine’s brands -- food and travel-themed Thrillist; left-leaning news site NowThis; The Dodo, about all things animals; and science-focused Seeker -- deliver 4.3 billion monthly video views, said CEO Ben Lerer.
(Group Nine originally launched with YouTuber Philip DeFranco’s SourceFed network in tow, which it subsequently shuttered, spurring DeFranco to launch his own crowdfunded news network).
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(Group Nine originally launched with YouTuber Philip DeFranco’s SourceFed network in tow, which it subsequently shuttered, spurring DeFranco to launch his own crowdfunded news network).
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- 5/12/2017
- by Geoff Weiss
- Tubefilter.com
Last week, Philip DeFranco announced his decision to part ways with his long-time partners at Discovery-backed Group Nine Media. As an independent creator, DeFranco’s first order of business was to announce the launch of a news network, which he said would “start a conversation about this crazy world we live in.”
Now, more details about that venture are taking shape. More than 14,000 of DeFranco’s fans have offered to support his network via a Patreon campaign he has titled DeFranco Elite. Meanwhile, on his vlog channel, the news-oriented online video star offered a tour of the office space he will use to produce the content for his network.
DeFranco has turned off the Patreon setting that shows how much money his patrons have contributed to his cause, but he seems pleased with the support he has received. On May 1st, the day he announced his big project, more than...
Now, more details about that venture are taking shape. More than 14,000 of DeFranco’s fans have offered to support his network via a Patreon campaign he has titled DeFranco Elite. Meanwhile, on his vlog channel, the news-oriented online video star offered a tour of the office space he will use to produce the content for his network.
DeFranco has turned off the Patreon setting that shows how much money his patrons have contributed to his cause, but he seems pleased with the support he has received. On May 1st, the day he announced his big project, more than...
- 5/10/2017
- by Sam Gutelle
- Tubefilter.com
It’s been a little over a month since the so-called YouTube ‘Adpocalypse’ began in earnest. And, while a boycott of YouTube by major marketers -- who were stunned to discover last February that ads were running against videos promoting hate speech and terrorism -- does not seem to have affected Google’s bottom line just yet, certain creators are feeling the burn.
Commentary channels in particular, including Philip DeFranco, Daniel ‘DramaAlert’ Keem, h3h3productions, and Felix ‘PewDiePie’ Kjellberg have all been vocal about lost revenues in recent weeks. DeFranco, for instance, says ad earnings on his channel fell 80% initially, then leveled out to a slightly less ominous 30% decrease. Ethan and Hila Klein, meanwhile, who helm h3h3productions, say they are making 15% of pre-boycott earnings. Like Kjellberg, who has also complained of plummeting revenues, the Kleins have decided to harness more programming muscle toward Twitch.
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Commentary channels in particular, including Philip DeFranco, Daniel ‘DramaAlert’ Keem, h3h3productions, and Felix ‘PewDiePie’ Kjellberg have all been vocal about lost revenues in recent weeks. DeFranco, for instance, says ad earnings on his channel fell 80% initially, then leveled out to a slightly less ominous 30% decrease. Ethan and Hila Klein, meanwhile, who helm h3h3productions, say they are making 15% of pre-boycott earnings. Like Kjellberg, who has also complained of plummeting revenues, the Kleins have decided to harness more programming muscle toward Twitch.
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- 5/4/2017
- by Geoff Weiss
- Tubefilter.com
Philip DeFranco is making a mighty leap. The admired news commentator has announced that he is splitting up with his former partners at Discovery-backed Group Nine Media and launching his own news network, which he will fund through a combination of Patreon support and his own personal wealth.
DeFranco's news initiative will try to be, in its founder's own words, "a network that's run under my vision of 'it's Ok to have and share opinions, but let's get the facts right first. Let's express what both sides are actually saying, give both points a view, and then separately, after we've presented them in the best and fair manner, yes, then share our opinion, not because we want people to also think like we think...but to start a conversation about this crazy world we live in."
While DeFranco says he plans to bring "new and incredible talent behind and in front of the camera,...
DeFranco's news initiative will try to be, in its founder's own words, "a network that's run under my vision of 'it's Ok to have and share opinions, but let's get the facts right first. Let's express what both sides are actually saying, give both points a view, and then separately, after we've presented them in the best and fair manner, yes, then share our opinion, not because we want people to also think like we think...but to start a conversation about this crazy world we live in."
While DeFranco says he plans to bring "new and incredible talent behind and in front of the camera,...
- 5/1/2017
- by Sam Gutelle
- Tubefilter.com
Last week, Philip DeFranco announced his decision to take a week off from his YouTube channel in order to give himself the time to sort out some “personal and business stuff” in his life. Now, we know about some of the “business stuff” he spoke of. Tubefilter has learned that Group Nine Media, the Discovery-backed venture that holds control of several major media brands, will shut down DeFranco’s SourceFed network while also rebranding Seeker Daily as the YouTube hub of NowThis News.
The word out of SourceFed HQ is that layoffs were announced last week, with the SourceFed, SourceFedNERD, and People Be Like channels all getting the axe. In order to commemorate what might be the last SourceFed video ever, the offbeat news channel brought in several of its former hosts, including Elliott Morgan and Trisha Hershberger, for a very special episode of its Table Talk series.
The decision...
The word out of SourceFed HQ is that layoffs were announced last week, with the SourceFed, SourceFedNERD, and People Be Like channels all getting the axe. In order to commemorate what might be the last SourceFed video ever, the offbeat news channel brought in several of its former hosts, including Elliott Morgan and Trisha Hershberger, for a very special episode of its Table Talk series.
The decision...
- 3/21/2017
- by Sam Gutelle
- Tubefilter.com
On March 15th, Philip DeFranco told his viewers he needed a week-long break. The popular commentator and vlogger, who is one of the most ubiquitous members of the YouTube community, cited “personal and business stuff,” including “things that could prevent me from making [The Philip DeFranco Show] in the future,” as the reasons behind his hiatus. He noted that words he shared with his viewers were “as much as I can tell you legally.”
Since he posted that video, his fans have tried to figure out what exactly is going on. The general consensus is that something is rotten in the state of DeFranco, and his relationship with his bosses seems to be fraught.
To get an idea of what’s going on, it’s important to understand the business structure under which DeFranco Creative, the studio that produces The Philip DeFranco Show and SourceFed, operates. A landmark 2013 deal saw Discovery acquire DeFranco Creative through its Revision3 network,...
Since he posted that video, his fans have tried to figure out what exactly is going on. The general consensus is that something is rotten in the state of DeFranco, and his relationship with his bosses seems to be fraught.
To get an idea of what’s going on, it’s important to understand the business structure under which DeFranco Creative, the studio that produces The Philip DeFranco Show and SourceFed, operates. A landmark 2013 deal saw Discovery acquire DeFranco Creative through its Revision3 network,...
- 3/15/2017
- by Sam Gutelle
- Tubefilter.com
Yesterday’s biggest online video news item concerned YouTube TV, a $35 bundle of more than 40 network and cable TV channels that will be available through YouTube. When it launches, the new service will be YouTube’s biggest foray into the world of traditional TV, and that fact has left some creators wondering how they will be affected. In general, the early creator responses to YouTube TV seem to be positive, though some people have concerns about whether the service represents another step away from the creator-friendly approach on which YouTube is built.
Three of the most detailed responses to the YouTube TV announcement came from Philip DeFranco, Boogie2988, and tech vlogger ThioJoe, all of whom have seven-digit subscriber counts on their respective channels. Those three creators agree that one of YouTube TV’s strongest features will be its unlimited cloud-based DVR, which will be a significant advantage over competing services.
Three of the most detailed responses to the YouTube TV announcement came from Philip DeFranco, Boogie2988, and tech vlogger ThioJoe, all of whom have seven-digit subscriber counts on their respective channels. Those three creators agree that one of YouTube TV’s strongest features will be its unlimited cloud-based DVR, which will be a significant advantage over competing services.
- 3/1/2017
- by Sam Gutelle
- Tubefilter.com
In court, Ethan and Hila Klein of h3h3productions are fighting to defend fair use on YouTube, but their battle is taking a significant financial toll on them. In a recent video, Ethan revealed that he and Hila have paid more than $50,000 in a single month to cover legal fees for their defense team.
In May 2016, YouTuber Matt Hosseinzadeh of MattHossZone brought a suit against h3h3productions after he was the target of a video on their secondary channel. While Hosseinzadeh offered a settlement if certain terms were met, Ethan and Hila opted to take the matter to court.
After realizing their court battle would cost them $100,000, Ethan and Hila launched a GoFundMe page to build a legal defense fund. Thanks in part to contributions from YouTube stars like Philip DeFranco and PewDiePie, the couple ultimate raised more than $150,000.
Now, however, it appears even that massive total will not be enough.
In May 2016, YouTuber Matt Hosseinzadeh of MattHossZone brought a suit against h3h3productions after he was the target of a video on their secondary channel. While Hosseinzadeh offered a settlement if certain terms were met, Ethan and Hila opted to take the matter to court.
After realizing their court battle would cost them $100,000, Ethan and Hila launched a GoFundMe page to build a legal defense fund. Thanks in part to contributions from YouTube stars like Philip DeFranco and PewDiePie, the couple ultimate raised more than $150,000.
Now, however, it appears even that massive total will not be enough.
- 2/27/2017
- by Sam Gutelle
- Tubefilter.com
The biggest story on the online video industry’s collective mind is the recent controversy surrounding the headline-making YouTube star PewDiePie. After a Wall Street Journal report cited nine of the Swedish gamer’s videos that featured “anti-Semitic jokes or Nazi imagery,” his partner network Maker Studios (which is owned by Disney) opted to drop him. Shortly after that decision was made, YouTube chose to cancel Scare PewDiePie, an original series that was heading into its second season on YouTube Red.
This story has been big enough to reach many mainstream media outlets, and as a result, many YouTubers have felt compelled to share their opinions on the matter. Responses from the likes of Philip DeFranco, h3h3productions, and Casey Neistat have achieved massive view counts in the hours after they were first posted.
Of these three reactions, it is Ethan Klein’s over at h3h3 that veers...
This story has been big enough to reach many mainstream media outlets, and as a result, many YouTubers have felt compelled to share their opinions on the matter. Responses from the likes of Philip DeFranco, h3h3productions, and Casey Neistat have achieved massive view counts in the hours after they were first posted.
Of these three reactions, it is Ethan Klein’s over at h3h3 that veers...
- 2/15/2017
- by Sam Gutelle
- Tubefilter.com
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