Roku expanded its slate of Spanish originals, adding six new unscripted series from Latino voices and creatives including Jennifer Lopez, Juanpa Zurita and Jaime Camil.
The six new original series — “Carpe Dm with Juanpa,” “Desde la Raíz,” “Serenata De Las Estrellas,” “La Divina Comida,” “Batalla en Abuela’s Kitchen,” “Un Millón de Gracias”— feature stars including Wilmer Valderrama, Belinda, Sofia Reyes and Michael Peña.
“The deep engagement we have seen within the Spanish-language content category on The Roku Channel in the U.S., as well as the exceptional growth of the service in Mexico, are all signs of the strong appetite for free ad-supported streaming amongst Spanish-speaking and bilingual audiences,” said David Eilenberg, head of content, Roku Media. “We’re committed to delivering high-quality, culturally relevant original programming to tens of millions of viewers, and we are thrilled to welcome such an exceptional new group of on-camera and off-camera creative...
The six new original series — “Carpe Dm with Juanpa,” “Desde la Raíz,” “Serenata De Las Estrellas,” “La Divina Comida,” “Batalla en Abuela’s Kitchen,” “Un Millón de Gracias”— feature stars including Wilmer Valderrama, Belinda, Sofia Reyes and Michael Peña.
“The deep engagement we have seen within the Spanish-language content category on The Roku Channel in the U.S., as well as the exceptional growth of the service in Mexico, are all signs of the strong appetite for free ad-supported streaming amongst Spanish-speaking and bilingual audiences,” said David Eilenberg, head of content, Roku Media. “We’re committed to delivering high-quality, culturally relevant original programming to tens of millions of viewers, and we are thrilled to welcome such an exceptional new group of on-camera and off-camera creative...
- 4/20/2023
- by Charna Flam
- Variety Film + TV
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