On November 18th, Sony uploaded a new ad to YouTube. The video, which promotes the electronics company’s Xperia family of tablets and smartphones, at first glance appears to be a fairly standard spot. Pay close attention at the four-second mark, however, and you’ll find the ad’s special gimmick. At that time stamp, a one-frame message pops up, and the viewer who first noticed it ended up winning an Xperia Z5.
The message, which displays for only a brief moment before the ad resumes its normal playback, reads “The new Sony Xperia Z5 has an autofocus of just 0.03 seconds. That’s the exact length of time this frame is visible. You could win a brand new Xperia Z5 if you’re the first one to find this message.” An email address listed below the message directed viewers to the proper place for them to share their discovery.
Sure enough,...
The message, which displays for only a brief moment before the ad resumes its normal playback, reads “The new Sony Xperia Z5 has an autofocus of just 0.03 seconds. That’s the exact length of time this frame is visible. You could win a brand new Xperia Z5 if you’re the first one to find this message.” An email address listed below the message directed viewers to the proper place for them to share their discovery.
Sure enough,...
- 11/24/2015
- by Sam Gutelle
- Tubefilter.com
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