There's allegedly a subliminal message when the bicyclists ride by the son while he's jogging, you can hear what sounds like "don't do drugs".
An interesting side note: the producer of the film, Bonneville, has a product called "Heart Sell" which is described as: "Our unique strength is the ability to touch the hearts and minds of our audiences, evoking first feeling, then thought and, finally, action. We call this uniquely powerful brand of creative 'HeartSell'® - strategic emotional advertising that stimulates response."
I rate the movie as awful because of all the empty and non-evidenced claims, e.g. "You can actually be together forever", "You will see your sister again", "I know that you can be with your daughter again". I also rate this 1 because of the thick cheesy way of speaking and acting.