Why Apple Wants Your Old iPhone
- Episode aired Aug 31, 2021
- 2m
In 2014 Apple began experiencing a slowdown in iPhone sales due to market saturation and the higher cost of iPhones every year. Apples response was the trade in program which became an effec... Read allIn 2014 Apple began experiencing a slowdown in iPhone sales due to market saturation and the higher cost of iPhones every year. Apples response was the trade in program which became an effective marketing initiative. But it also includes a behind the scenes production program tha... Read allIn 2014 Apple began experiencing a slowdown in iPhone sales due to market saturation and the higher cost of iPhones every year. Apples response was the trade in program which became an effective marketing initiative. But it also includes a behind the scenes production program that follows the environmental mantra reduce, reuse, recycle.