Red Chief Shoes ad, Jooton Mein Mard, 2016 advertising campaign by Chris Chros Films on Kulzy. We know the great Amitabh Bachchan's movie Mard. He made the word ' Mard' very popular. Now there's new twists to this story. Red Chief shoes have made a wonderful ad with a punchline 'Jooton Mein Mard'. In this small commercial you will see how a girl is saved by Red Chief shoes.