A misfire from the writing team of Lowell Ganz and Babaloo Mandel, an unfunny satire of reality television shows concerning a video store clerk picked by a lagging cable network to be the star of their new series. Matthew McConaughey gets followed around with cameras twenty-four hours a day, straining family relations and making dates with sexpots extremely difficult. Remake of the Canadian film "Louis XIX" has something to offend everybody, though the actors are well-cast (McConaughey and Woody Harrelson, in particular). Still, precious few of these slapstick jokes work, while Ron Howard directs in a smug, self-satisfied fashion. *1/2 from ****