San Fernando and his daughter, Jenny Lou run a show boat in Mississippi 1875. Jenny Lou meets a young man that she falls in love with, whose father just got cheated by San Fernando.
The Kadiddlehopper's at first dismayed at the black gooey stuff on their land learn that it is worth a fortune with which Clem uses to create a financial empire that employs to make Daisy June a star so she will marry him.
After finding oil on his farm, Clem has moved to NYC. He hasn't forgotten his old girlfriend and to make her happy he makes sure she wins all the prizes on a TV game show he owns.
Sheriff O'Toole sends for his son, Rollo, to help him rid the town of one of its worst outlaws, Deadeye. Things go south for Rollo after he flirts with Deadeye's girl.